Jill Scott Tours DC The Theater at MGM National Harbor May 11-14 with ‘Who is Jill Scott? Words & Sounds Vol. 1 23rd Anniversary”
Jill Scott is a three-time Grammy Award-winning singer-songwriter, New York Times best-selling poet, critically acclaimed actor, and multimedia entrepreneur.
She released her much-anticipated debut record, “Who is Jill Scott? Words & Sounds, Vol. 1,” in July 2000, which became a double platinum album that earned Scott several Grammy nominations, including Best New Artist.
“Who is Jill Scott? Words & Sounds, Vol. 1,” Washington DC’s The Theater at MGM National Harbor May 11-14
What started as the 20th-anniversary tour of Jill Scott’s chart-topping, genre-defining album, Who Is Scott?: Words and Sounds Vol I in 2020 ended prematurely due to the COVID-19 pandemic.
But good news prevails: in 2023, the tour will resume
But good news prevails: in 2023, the tour will resume, electrifying auditoriums, theaters, and music halls throughout the nation in celebration of a moment and movement that continues to enthrall music lovers of all ages and backgrounds.
Jill Scott Tours DC The Theater at MGM National Harbor May 11-14 with ‘Who is Jill Scott? Words & Sounds Vol. 1 23rd Anniversary”
Scott will play the iconic album front to back, with hits from her iconic debut album, such as “Gettin’ in the Way,” “A Long Walk” and other musical stories. The tour, produced by Live Nation Urban, will play in over 20 markets across the country, with special multi-show residencies in Washington, D.C. at the MGM National Harbor on Mother’s Day weekend and Scott’s hometown of Philadelphia at The MET Philadelphia, marking the first time the North Philadelphia native will play at the storied North Philadelphia venue.
The Philadelphia stop also includes a fundraiser at the Arden Theatre in support of her non-profit, the Blues Babe Foundation.
“My band and I were so excited three years ago, but that damn COVID shut us down,” said Scott.
“Now, we outside! Come see me. Come feel again. Relive your favorite moments.
Ya’ll ready to settle down and get with this?!? It’s a lot of love here.”
Though Scott had to pause performances during the pandemic, she celebrated the milestone virtually and continued building her brand as a multimedia entrepreneur, launching “Jill Scott Presents: J.ill the Podcast” in November 2020 alongside co-hosts Laiya St.Clair and Aja Graydon-Dantzler. The universally-loved podcast currently has 80 episodes and continues to grow in popularity and influence. Scott also participated in the first woman vs. woman Verzuz battle in May 2020, starred in Lifetime’s Highway to Heaven and BET+’s The First Wives Club, and in September 2021, she became the face of Nationwide, bringing a fresh take on a familiar campaign and putting her soulful spin on the iconic jingle.
Scott released her much-anticipated debut record, Who is Jill Scott? Words & Sounds, Vol. 1 in July 2000, which became a double platinum album that earned Scott several Grammy nominations, including Best New Artist (2001), Best R&B Album (2001), and Best Female R&B Vocal Performance for three years in a row (2001-2003). The album also cracked Billboard top 10 for R&B/Hip-Hop Albums (2001).
Pre-sales for the Who is Jill Scott? Words & Sounds Vol. 1 23rd Anniversary Tour begin on Tuesday, December 6, 2022, and public on sale begins on Friday, December 9, 2022 at 10am local time.
Visit missjillscott.com for tickets and follow @MissJillScott on social media for the latest updates.
WHO IS JILL SCOTT? WORDS & SOUNDS VOL. 1 TOUR DATES:
Tue Feb 28 — Augusta, GA — Bell Auditorium
Thu Mar 02 — Macon, GA — City Auditorium at Macon Centreplex
Sat Mar 04 — Columbia, SC — The Township Auditorium
Tue Mar 07 — Jacksonville, FL — Moran Theater
Thu Mar 16 — Philadelphia, PA — The Met
Sat Mar 18 — Philadelphia, PA — The Met
Thu Mar 23 — Brooklyn, NY — Kings Theatre
Mon Mar 27 — Newark, NJ — New Jersey Performing Arts Center
Wed Mar 29 — Boston, MA — MGM Music Hall at Fenway
Fri Mar 31 — Detroit, MI — Fox Theatre
Sat Apr 01 — Cleveland, OH — MGM Northfield Park
Sun Apr 23 — Nashville, TN — Nashville Municipal Auditorium
Wed Apr 26 — Memphis, TN — Orpheum Theatre
Fri Apr 28 — Chattanooga, TN — Soldiers & Sailors Memorial Auditorium
Wed May 03 — Savannah, GA — Johnny Mercer Theatre
Fri May 05 — Greensboro, NC — Steven Tanger Center for the Performing Arts
Sat May 06 — Atlanta, GA — Cadence Bank Amphitheatre at Chastain Park
Thu May 11 — Washington DC — The Theater at MGM National Harbor
Sun May 14 — Washington DC — The Theater at MGM National Harbor
Thu Jun 22 — Los Angeles, CA — The Hollywood Bowl
YOU MIGHT ALSO LIKE
DC’s Apéro, Napa’s Be Bubbly, NYC’s Coqodaq: Top 10 Bars and Restaurants for Champagne from Bureau du Champagne
Napa’s Be Bubbly, NYC’s Coqodaq, DC’s Apéro: Top 10 Bars and Restaurants for Champagne from Bureau du Champagne
From Napa to DC to Manhattan and just 7 other sparkling stops!
Bureau du Champagne, USA today announced its annual list of the Top 10 Bars and Restaurants where Champagne plays a starring role. The list, now in its third year, recognizes establishments that elevate and celebrate the uniqueness of the sparkling wine that comes only from Champagne, France.
Released in advance of Champagne Day 2024, the list showcases Champagne standouts in every U.S. region. It recognizes restaurants and bars that take special care to offer Champagnes from a wide variety of producers, list them properly on their menus, and serve them with élan.
“We received nominations for spectacular bars and restaurants across the country, and selected from them a list of destinations that embody the spirit of Champagne,”
Lori Russo
Director,
the Bureau du Champagne, USA.
“While these restaurants and bars differ in style, spanning the spectrum from fine dining to fried chicken, they all have one thing in common: they understand what makes Champagne special. For that, we couldn’t be prouder to raise a glass to them on Champagne Day and the rest of the year.”
The full list of this year’s featured bars and restaurants can be found below in alphabetical order:
- Apéro, Washington, DC: Apéro’s list of more than 700 wines places special emphasis on Champagne. The intimate setting in DC’s popular Georgetown neighborhood is an ideal spot to explore an extensive list of Champagnes smartly organized by style.
- Be Bubbly, Napa, Calif.: In the heart of California wine country, Be Bubbly takes care to showcase Champagne with a menu that includes a map of the region’s five wine-producing districts and a philosophy of Champagne as a celebration of life.
- Boiler Room, Omaha: The wine list at this terroir-focused restaurant, originally conceived by a Master Sommelier, offers a broad range of Champagnes at varying price points so everyone can join in the celebration.
- Charleston, Baltimore: The wine program at Charleston emphasizes the special relationship between wine and food. The Champagne list, which spans three pages of its menu, explains the magic of Champagne along with a diversity of tasting profiles.
- Coqodaq, New York: Proving the versatility of Champagne, Coqodaq pairs the sparkling wine with both caviar and its signature bucket of Korean fried chicken.
- Coupes, Dallas: Coupes bills itself as a bar for Champagne. True to its name, its vast menu of Champagnes explains that “Champagne is a sparkling wine, but not all sparkling wines are Champagne.”
- Fizz Champagne & Bubbles Bar, Sacramento, Calif.: Fizz believes in celebrating everyday triumphs with Champagne. Its menus and events elevate Champagne from France and distinguish it from other sparkling wines.
- La Vie, Waikiki, Hawaii: La Vie’s emphasizes farm-to-table dining with French flair, so its large selection of vintage and non-vintage Champagnes creates the perfect complement, and the view is special, too.
- Pops for Champagne, Chicago: Known for its special events, tastings, Champagne education and a vast list of Champagnes of every style, Pops has been dazzling Chicago with Champagne since 1982.
- Sexy Fish, Miami: The extraordinary interior of this Brickell restaurant is matched only by its extensive list of Champagnes both accessible and rare.
For more information on Champagne Day or to find an event near you, visit champagneday.champagne.fr. More events will be added in the near future, so check back often.
Bureau du Champagne, USA, is the official U.S. representative of the Comité Interprofessionnel du Vin de Champagne (CIVC), a trade association representing the houses and winegrowers of Champagne, France. The Bureau works to advance the CIVC’s mission of defending the interests of the Champagne appellation worldwide through education and advocacy. For more information, visit us online at www.champagne.us.
DC to TX for Gin: Self-made Billionaire John Paul DeJoria acquires Waterloo Gin
Self-made Billionaire John Paul DeJoria acquires Waterloo Gin
Passionate entrepreneur and philanthropist John Paul DeJoria, the self-made billionaire founder of Patrón Tequila and Paul Mitchell hair care, has announced the purchase of Waterloo Gin, the first gin brand distilled in Texas.
Developed by Treaty Oak Distilling in Dripping Springs, Texas, near Austin, Waterloo Gin was launched in 2009, named after Austin’s original name – Waterloo – before the city was rechristened in the 1830s for Texas pioneer Stephen F. Austin.
Waterloo is known for its exceptional quality, craftsmanship, and unique flavor profile that blends fruits and botanicals that perfectly capture the Texas Hill Country.
The brand’s flagship Waterloo No. 9 Gin (94 proof) is crafted in the New American style, distilled with nine local botanicals including lavender, grapefruit, and pecan. The other expression in the Waterloo portfolio, Waterloo Antique Gin (also 94 proof), spends two years in first-use medium char American white oak barrels, matured under the hot Texas sun to develop rich wood flavors that complement the herbal notes of the base Waterloo No. 9. Both Waterloo Gins are naturally 100% gluten, carb, and additive free.
“Waterloo is an extraordinarily high-quality, innovative and world-class spirit, a gin I’m certain that people will enjoy,” says DeJoria, who founded Patrón Tequila in 1989 and built it into a $5.1 billion business when it was sold to Bacardi in 2018.
“I’m very honored for the opportunity to help grow this incredible brand, and share Waterloo Gin with more bartenders, retailers, and consumers all across the country.”
The company will be led by CEO Justin Meigs, who was previously an original member of the Empress Gin executive team that launched and grew the brand to over 260,000 annual case sales in 5 years, prior to the company’s exit in 2022.
“I’m incredibly excited about this new chapter for the Waterloo brand, now in the capable hands of John Paul DeJoria and his talented team of spirits industry veterans,” says Daniel Barnes, the founder of Waterloo at Treaty Oak. “Their deep industry experience and passion for cultivating and growing brands gives me great confidence that Waterloo will continue to flourish and reach new consumers everywhere.”
Though the recipe, production process, and brand name for Waterloo Gin will not change, the brand packaging and imagery will undergo a comprehensive refresh, with expanded national distribution, early next year.
Currently, Waterloo is available through Republic National Distributing Company (RNDC) in Texas and Breakthru Beverage in Florida.
Additionally, customers in other states can purchase Waterloo online at www.waterloogin.com/shop-gin.
DC Seizes Tonight: Larceny Kentucky Straight Bourbon Whiskey
Larceny Kentucky Straight Bourbon Whiskey Launches “Seize Tonight”
Larceny Kentucky Straight Bourbon Whiskey released an engaging new commercial to support the recently launched “Seize Tonight” which encourages fans of Larceny to unleash their carefree spirit and get into some “good mischief”.
The brand will also extend its reach with Community Ambassadors who embody this same spirit in the gaming, music and food scenes to create compelling content which highlights the craftsmanship behind Larceny Bourbon and their respective passions.
Larceny Kentucky Straight Bourbon Whiskey Launches “Seize Tonight” Screenshot
The “Seize Tonight” campaign is centered around the idea that the most memorable moments happen when you let curiosity get the best of you and take a little risk – much like John E. Fitzgerald himself.
On the heels of its successful premium packaging redesign, the brand will debut an engaging new ad on premium streaming platforms directed by award-winning commercial film director André Betz.
The spot shows how Larceny can be the catalyst for turning an ordinary evening into a memorable one.
The hero seizes the opportunity to liven his friends’ night out by playing the piano after seeing a compelling vision of a keyhole ignite on the instrument. The crowd is surprised to hear the piano play, partly because the hero is so good, but also because the piano is clearly off limits. The spot reaches a pivotal moment when the stern bartender walks over to tell off the hero, only to reveal that she’s there to pour him a glass of Larceny in appreciation of his spontaneity.
Both the 30-second video, as well as 15-second version, will be streamed on Connected TV and Online Video.
The “Seize Tonight” campaign’s manifesto will be brought to life by expanding the brand’s reach and appeal beyond the traditional bourbon drinker through influential Community Ambassadors in the gaming, music and food scenes.
LP Giobbi is a celebrated DJ, producer, pianist, and activist, known for her innovative sound and impactful contributions to music and advocacy.
BlackKrystel is a dominant force in in the world of gaming and has made her mark as an efficacious voice for carefree, authentic fun.
Fabrizio Villalpando is a no-holds-barred home cook whose bold attitude towards entertaining through food has left a mark in the culinary scene.
Justin Sajda is a self-described “average guy who makes above average cocktails” whose creative concoctions elevate the spirits he serves behind the bar and on social media where he can be found @thirstywhale_.
Unlike many other bourbons, Larceny is made with wheat instead of the traditional rye, using a mashbill of 68% corn, 20% wheat and 12% malted barley. The use of 20% wheat as the secondary flavor grain is 25% more than the leading competitor, resulting in exceptional smoothness. Larceny Small Batch is available nationwide at a SRP of $27.99 and the new, premium packaging is now shipping. Individual batches of Larceny Barrel Proof are released nationally on an allocated basis three times annually at a SRP of $64.99 and will be bottled in the new packaging starting this fall.
Fans of Larceny are encouraged to enjoy it straight, on the rocks or in the classic Paper Plane cocktail.
ABOUT LARCENY BOURBON
The story of Larceny begins with John E. Fitzgerald, a bonded U.S. Treasury agent with a penchant for thievery of the best Bourbon.
Using his keys to let himself into rickhouses at night, the “Fitzgerald Barrels”, as they came to be known, became one of America’s most beloved whiskeys after Prohibition with the launch of Old Fitzgerald.
Today, the John E. Fitzgerald story continues through Larceny, an incredibly smooth and exceptional small batch Wheated Bourbon. First brought to market in 2012, Larceny is one of the most successful new-to-the-world Bourbons in the past decade.
Produced by Heaven Hill Distillery, the brand offers Larceny Small Batch and Larceny Barrel Proof Kentucky Straight Bourbon Whiskey. Since its inception, Larceny has been an award-winning, best in class Bourbon receiving accolades such as Double Gold at the 2024 San Francisco World Spirits Competition and Whisky Advocate Whisky of the Year in 2020. F
or more information, please visit www.larcenybourbon.com.
Heaven Hill reminds you to “Think Wisely. Drink Wisely.”
-
Languedoc Wines bring Needed Flavor to Restaurant Scene, led by Erik Segelbaum
Languedoc Wines bring flavor and French history to the City, led by Advanced Sommelier Erik Segelbaum, with the goal of more restaurant exposure and happy diners.
Langeudoc is a postcard perfect area of sloped hills, lush ocean views and deep horizons in Southern France nestled along the coast of the Mediterranean Sea, the famous Rhone river and Provence in the east.
Curious wine drinkers eyes just perked up. Why? Those who understand, know the area has a lot of magic.
While the land is not as known as illustrious neighbors Bordeaux and Rhone, its quality is competitive and its price tag is far more attractive.
The Languedoc region produces conversation bottles.
It’s the bottle someone reaches across the table for – because it’s different, it’s more of a mystery – and that person’s palate is in the mood to investigate a playful pairing.
All these curious reasons led me to NYC’s The Winery for a masterclass of learning and tasting.
Advanced Sommelier Erik Segelbaum
Luckily we were led by Advanced Sommelier Erik Segelbaum, who has more than 30 years of experience, was named Food & Wine Magazine’s 2019 Sommelier of the Year and 2020 Wine Enthusiast 40 and 40 Tastemaker.
Beyond the credentials, what makes Erik great for today’s class is his unique approach.
See, Langeudoc hopes to get their wines in more restaurants: in today’s class more than half the people in the room work in NYC restaurants and wine bars and Erik understands that territory very well. He has been Beverage Director, Head Somm, Wine Director at restaurants around the country – so he knows how to explain to the restaurants how to get these bottles onto their wine lists and how to sell them – smart move by Languedoc!
The History
Languedoc has a robust and varied history with winemaking proving their villages keep innovating and the world follows.
The story starts back in the 1200s (when they were discovering wine fortification) and fast-forwards to the 1700s when a twist of fate forced the vineyards to move up the hillside – which became an unexpected blessing as the grapes flourished even better in their new, windier climate.
We keep going and in 1903, the area was a pioneer launching the world’s first organic expo. Something that even today, over a 100 years later, many competitors around the world are still behind on.
Some wines with bold, chewy tannins? Yes. Others with refreshing acidity? Yes.
We’ll get to tasting shortly.
But let’s spend a brief moment understanding the area that’s creating such vibrant flavors.
Languedoc Land
Five large areas with over 20 AOPs and those twenty are grouped in three very different climates: Mediterranean Coast, Atlantic Coast, Hills and Mountains.
Mediterranean, as you might imagine, offers long, warm summers with heavy sunshine and mild winters harvesting grapes Piquepoul, Bourboulenc, Clairette and Muscat.
Atlantic is quite different with consistent chills and cross-winds that deliver Cabernet Franc, Cabernet Sauvignon, Malbec, Chardonnay grapes.
Pacific, as you’d expect from the pattern emerging, is even more different. It’s intense. Dry and hot in the summer, cold in the winter. Warm days, cool nights. And this vigorous energy delivers rich, tannic reds like Mouvedre and Syrah.
Languedoc’s Future
Much like the wines themselves, Langedoc’s future continues to open up more and more showing a sense of depth, complexity – while, yes, also being ready to go today.
Nine of their wineries are less than 20 years old. They are a leader in the “Old World” turning toward organic and eco-friendly treatments. They’re excited to reach a new generation of younger wine drinkers with their message and their culture.
So, let’s have a taste.
There were over 20 wines being poured, showcasing varieties from sparkling to light white to big, bold reds. Everything from pairing with fresh oysters to gamey pheasant.
Here are my tasting highlights:
Domaine Saint-martin D’agel Le Pèlerin 2020
On the nose: juniper and fresh spices rise from the glass.
Mouth: soft, supple mouth feel, with relaxed tannins
The finish had an invigorating acidity.
Delicious to pair with grilled herbs.
Gerard Bertrand AN 825 Cremant de Limoux Brut Rose 2019
On the nose: effervescent, gushing with red fruit
Mouth: gush of strawberry;
Finish is crisp and refreshing.
Pair with citrus-dressed salads or even spicy BBQ,
Villa Noria La Serr Picpoul de Pinet
Nose: zesty, floral and refreshing
Mouth: lemony and citrus aromas with a lovely texture
Finish: bright, uplifting finish.
Pair with mussels and fresh oysters
Domaine de brau Cuvee Etymologie 2020
Nose: Aromas of red and black fruits
Mouth: A delicate mix of vegetation and spices
Finish: A clean, crisp finish
Pair with tri tip and roasted pheasant
-
Incredible Weekend Visit In Beautiful Annapolis
Incredible Weekend Visit In Beautiful Annapolis
Annapolis, the capital city of Maryland, is along on the Severn River where it meets the Chesapeake Bay, making it a perfect spot to venture onto the water spring through October.
A city with seasons
If you love a city with seasons, Annapolis has activities to enjoy, for every season a year-long. Whenever you choose to visit, here’s how to spend an incredible weekend in beautiful Annapolis.
Things To Do In Annapolis
Famous as America’s Sailing Capital, Annapolis is a place to spend time on the water — or just watch the waves from the shore — but there’s also plenty of history, inredible dining, shopping, and nature in this very walkable city.
Take A Cruise Aboard The Wilma Lee
The Annapolis Maritime Museum, a sharity educational facility where you can learn about the maritime heritage of Annapolis, now offers a cruise aboard the Wilma Lee.
The Wilma Lee is a vessel listed on the National Register of Historic Places by the National Park Service.
She has been under restoration since 2018 and is now ready for public attention, including Heritage Tours, Sunset Cruises, Wednesday Night Race Watch Parties, and private charters.
Spend A Day At The Beach
Enjoy the 786-acre Sandy Point State Park on the northwestern shore of the Chesapeake Bay. Take in the views of this mile-long public beach and take a swim. Why not try your hand at crabbing or fishing.
If you’re traveling with a boat of your own, there are more than 20 public boat ramps for easy access to the Chesapeake Bay.
Cruise The Annapolis Harbor Aboard The Harbor Queen
Watermark, in its 47th year of offering cruises, has a variety from which to choose:
A Fall Foliage Bay Lighthouse Cruise, a City Lights Cruise, and a Day on the Bay to St. Michaels are just a few of the options.
The Annapolis Harbor and USNA Cruise aboard the Harbor Queen takes you on a narrated cruise of the Annapolis Harbor and the banks of the U.S. Naval Academy, now offering tableside service, so you can dine during the 40-minute cruise.
Take A Guided Tour Of The William Paca Garden
Learn the history of this acre-plus 18th-century pleasure garden located behind the home of William Paca, a signer of the Declaration of Independence.
There’s also a tour of Paca’s home where you can learn about life in high society in the 1700s. The guided garden tour is currently limited to six people per visit.
-
DC loves more coffee and cocktails! Jordan’s Skinny Mixes Reveals Tasty New Flavors
Yum! Jordan’s Skinny Mixes Reveals Tasty New Flavors in Exclusive Interview for ExpoWest 2023
Say yes if you love coffee. Say yes again if you love cocktails. Say yes a third time if you love ‘em, but wanna be healthier and save some money.
If you said yes to *any* of the above, you’re going to want to listen, because we just had twenty minutes with the woman who makes all those things happen for you.
This week at ExpoWest 2023 Jordan’s Skinny Mixes has a lot to share!
Jordan’s Skinny Mixes Margaritas
Their Naturally Sweetened line of margarita mixes is made with real lime juice and sweetened with agave and contains 75 % less sugar and calories than other leading brands. The four margarita mixes flavors are Classic, Peach, Spicy, and Strawberry Key Lime, and they do not contain any artificial sweeteners, flavors, or colors.
Jordan’s Skinny Mixes natural line of skinny syrups is available in 4 guilt-free flavors, including Vanilla Bean, Salted Caramel, Cinnamon Dolce, and Chocolate Mocha
Their natural line of skinny syrups is available in 4 guilt-free flavors, including Vanilla Bean, Salted Caramel, Cinnamon Dolce, and Chocolate Mocha, for your coffee, tea, protein shakes, baking, or just about anything.
Jordan’s Skinny Mixes was founded in 2009 by female entrepreneur Jordan Engelhardt. The beverage brand was created with the simple desire to enjoy a margarita that wasn’t loaded with sugar and empty calories. Now with over 100 products, this female-led team is on a mission to craft beverages that cut the sugar and keep the fun from coffee ‘til cocktails.
Skinny Mixes can now be found in over 13,000 specialty retail locations across the United States, Canada, Australia, and Europe, including Target stores, Skinnymixes.com, and Amazon.
Jordan Engelhardt is an impressive person, so when I had the chance to meet up and have a conversation, it was an easy yes.
Just to give us some background, what were you up to before launching back in 2009?
Back in 2009 I was a recent college graduate working in real estate as an appraiser. I launched this product [Jordan’s Skinny Mixes] right when the recession was basically at its peak. It had just started and the market crashed pretty heavily in Florida where I was living at the time.
So I found myself without work, and this idea that I felt pretty strongly about.
What are some of the biggest changes you’ve navigated in the industry over those 10 years?
Oh, there’s been a lot. The world has evolved much more to natural products, which is why we’re here at Expo West as we just have launched our new natural line so this is pretty big for us.
Also, the customization of flavors over the years have just gotten more and more prevalent.
Millennials, and the population in general, really like the variety of flavors, and being able to customize everything. And then Covid really drove at-home consumption of coffee. So I think all of those trends over the last 10 years have really helped drive this company’s growth.
When Covid forced everyone to stay home, did that become a “lucky opportunity” for the business and boost at-home coffee drinking?
It was certainly fortunate in some ways, but in many other ways [not as much]. We were selling to many grocery accounts. We’re selling to a lot of specialty stores which had no choice but to close their doors. So we lost quite a bit of distribution during that time, but were able to make up for it online [with website e-commerce]. So [with market] penetration and trying to drive consumer growth, in that capacity, yes, it was fortunate. But it was also a little bit scary [for us], like many other businesses at the same time.
What is the biggest misconception in general about skinny mixes?
People don’t necessarily understand the versatility of our syrup and how you can not only use it for coffee, but you can use it for baking and protein shakes, and just anything.
Flavored syrups are great for iced teas. You can simply just add a dash to water and transform your water.
Once we got the samples this week, the amount of random things we’ve tried [the skinny mixes] with just to see how it’d go.
I love it! It’s part of the fun and part of the great relationship we have with our consumers. They
have so much fun experimenting and making these recipes, and then including us on that.
So [experimenting with the syrups on different foods] just became a benefit over the years. It’s certainly something we think about now.
We have this really amazing closed Facebook group that has really active members. It’s called “Skinny mixes. Share your recipe”. You can see the amount of creativity that our users come up with and then they share their recipes.
One person put it with sweet potatoes, they used it on egg sandwiches. Interesting wild things that you would never think about.
Can you share a little bit about the inspiration behind the line and how you develop the flavors?
Yes, of course. We have a great relationship with our consumers, and they asked for it. When they ask, we listen. We do a lot of innovation. We launch a lot of flavors.
So that’s where it came from and it’s really done. We’ve gotten into Target with this line. We take a lot of pride in listening to what our customers want, and this is what they wanted
What’s the development process like for these flavors?
We have several partnerships with different food labs and beverage labs. We start by verbally explaining to them what we’re looking for. We have a big panel at our company and we just do a lot of tasting. It often takes quite a bit of time because we take a lot of pride in making sure it tastes exactly what we were visualizing.
We can come up with anything from “Mermaid” to “Unicorn”. The different food labs across the country are amazing and they make it happen.
It’s a slow, methodical approach. Then we have a larger tasting panel and we keep going until we find just the right mix.
That’s incredible. What’s the timeline from concept to finished product?
It varies widely. It could take a couple of months or it could take over a year. Probably on average, about 4 to 6 months.
Do you ever try to create flavors and they don’t end up working out?
Oh, it happens all the time, especially in the beginning. We’re innovating constantly. Trends change fairly quickly. We’ve been fortunate with a robust website where we can test things quite easily and pivot.
Are there any teases as to what flavors might be next?
Well at the show we’re launching our naturally sweetened flavors. French vanilla, caramel, peppermint, mocha and pumpkin spice. Maybe some new seasonal offerings after that. We’re constantly innovating, constantly looking at new categories.
Switching over to coffee, what inspired you to launch coffee syrups?
12 years ago the company started with cocktail mixes. With the popularity of Starbucks and people going through the drive through and having what they thought was guilt-free drinks but was not necessarily guilt free.
They didn’t realize how many calories they are consuming with their Frappuccino or their latte.
It immediately seemed like another way to really help people not have such a sugar laden beverage every single day.
That’s why the coffee syrup was developed. Since cocktail mixes are so seasonal, coffee syrup is something that consumers consume daily. So it was a natural extension for the product line with the coffee syrup
You have some new coffee flavors launching as well
Listening to the trends and looking at the popularity of the most popular flavors just through our [tasting] panel. and you know, just having a great team that’s out and about, and looking at menus, and using some common sense, if you will, and reading up on trends, it’s then a 3 prong process.
You’re getting a lot of positive attention at ExpoWest. What in your opinion, makes for a successful trade show?
Taking the step to take the risk to be there and have your branding there; and be open to meeting consumers and buyers in the trade. We try to make it fun. So we serve cocktails, and we’re going to be serving espresso Martinis today. Yesterday we served Margaritas, and we had a speakeasy happy hour. It helps people really understand the brand, and come by and see us. I think that’s most important, really put your brand out there and your brand’s personality and just have fun with it.
Can you talk a little bit about the mission behind Jordan’s Skinny Mixes?
Our mission summarized is crafting beverages that cut the sugar and keep the fun for a healthier, more flavorful lifestyle and to make everyday moments simply sweeter.
What is your biggest call to action for the audience?
I’d love the consumers to experiment at home. I’d love for them to make their latte at home. Make that morning coffee at home. So many people will say it’s going to be a better experience.
Try our products. You’re going to save calories. You’re going to save time. You’re going to save money.
Shop Jordan’s Skinny Mixes products online and view recipes at https://www.skinnymixes.com/
Check out Jordan’s Skinny Mixes latest and greatest recipes by following on Instagram – @skinnymixes, Facebook- @skinnymixes, TikTok – TikTok , and Pinterest – @skinnymixes
