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Style, Flavor, Awards: DC’s Favorite New Wine has a Secret

Style, Flavor, Awards: DC’s Favorite New Wine Jøyus non-alcoholic wines has a Secret. Not just for #SoberOctober, but its award-winning tastes help you celebrate all year-long.

Jøyus non-alcoholic wines not only taste like wine, but great wine. With the industry awards to prove it. 

Recently I sat down with Jøyus leader Jessica Selander.

This conversation has been edited for length and clarity.  You can find the full, un-edited conversation on our YouTube page.

 

 

Can you give us a personal story, maybe that includes the celebration of wine, if you have one?

Jessica Selander: The story is very personal and the funny thing is I get so nervous before talking about things because when I started Joyus, I did not originally [think about] doing things like this, being so face forward. 

I thought I would create a product that I was really excited about.  Eventually I came to realize, how do I do that without telling the “why did I do it?”

The whole reason that Joyus exists and it influences everything I do is because I’m sober.  I quit drinking alcohol 17 years ago now, which just feels like a fantastical amount of time.

For me, it’s been very rewarding. I’m very glad about it. But it was definitely something that was really hard and very personal. It wasn’t something I shared about publicly. So that’s also why this is a journey of getting comfortable talking about my sobriety, my recovery.

I like the taste of wine. I like beautiful glasses. I like the smell of wine.  I love the community and people; and hanging out and celebrating.  It literally says ’let’s celebrate’ on our bottles.  How great sparkling is for summer, but sparkling is such a happy thing.

You know what I mean? Something good happens in your life and people are like, let’s celebrate. Let’s pop some bottles. New Year’s Eve is such a beautiful idea of let’s start over. Whatever happened last year, whatever terrible things went down, there’s a brand new year.

It’s a new idea that we can celebrate either that past year that was good or celebrate the potential of a new year. That’s going to be better and that’s sparkling. 

And for me, I didn’t have any options. 

I started Joyus nine years ago. People ask me how long the company’s been around and we launched about two years ago. So it took me a very long time to figure it out, to save up the money to do it because as you can imagine, nine years ago, people thought it was crazy.

They’re like, ‘That’s a terrible idea. Nobody wants that’. And I’m like ’I want it’.

Having quit drinking, I had a lot of friends that also didn’t drink. I had a lot of people in my life too, who were just light drinkers – could give or take alcohol.  Then I have two kids and there’s a huge percent of the population that quits drinking for nine months [because they’re pregnant], sometimes even longer.

You can get into medications, you’re not supposed to drink on it. Anxiety medication, not supposed to drink on it. Heart medication, cancer treatments. There’s a lot of medical stuff too, that you could go down the list.

So I get a lot of people now who are like, ‘Oh, it’s not alcoholic. It’s trending.’ And that’s a thing now. 

Early on in my sobriety, I actually used to drink a lot of soda pop out of glass bottles, and then eventually discovered non alcoholic beer.

Non alcoholic beer is definitely having a really cool movement right now. There’s so many different options for non alcoholic beer, but the beer has always been around. 

I was like, this exists and it tastes like beer. What’s up with non-alcoholic wine?

There was one sparkling [non-alcoholic wine] in the entire country and that’s all you could find. There was one white and there was one red and that was it.

For me these options were really sweet. They were very affordable, which is nice, but they didn’t have the complete experience that I was going for. I wanted non alcoholic wine that tastes like wine. 

I wanted something that I could bring to a gathering and bring to a get together and have it feel appropriate and look appropriate and just look like everybody else’s [alcoholic] bottles.  Smell like everyone else’s bottles that you just wouldn’t even know that it was non alcoholic until you saw it on the label. And that’s what I did.

So after trying to find it for forever, eventually I was like, I’m going to do it myself. And I had no idea that this whole sober curious, non alcoholic world would take off like it has at exactly the right time.

So part of me is very frustrated that it took so long. But part of that too, it was like saving up the money to start the company.

This is a bootstrap company.  I like making my own decisions. A side effect after getting to this point is I’m 100% in control of all the decisions, which also means that I can control the quality because [it] is incredibly expensive to make.

 

Let’s talk about your sober story.  What it means to you, how you got there, what your mission is, how that helps others.

 

Jessica Selander: So for me, I can’t drink alcohol. What happens when I put alcohol in my body is that I make decisions I don’t want to be making.  

I tried a lot of things. I tried cutting back and it didn’t work. I tried replacing [the drinks and that didn’t work].

My life became pretty chaotic. 

I stopped drinking and once I get my life in order, then everything will be fine. I can drink again. 

Then after not drinking for a period of time, I was like, Oh, you know what?  There’s actually something to this and it’s something deeper and it’s probably the best thing I ever did, honestly, in my life. 

I would not be the person I am today on the inside if I had kept drinking.

I have a wonderful spouse and I’ve got amazing kids and I’m able to be a parent and be a person and do that clear eyed and there’s a lot of my upbringing was not the most positive. 

Sober curious, it’s a hashtag now. 

I’m not saying alcohol shouldn’t exist. I’m not that kind of person whatsoever. 

On a personal level it is so exciting to see other brands pop up. The first time I tried non-alcoholic tequila, it blew my mind. It was amazing. The spirits are interesting because some people build it up from science and some people are de-alkalizing; taking the alcohol out.

So that’s the really interesting thing about this. Normally spirits are completely separate from wine, which are very separate from beer, but in non-alcoholic, we’re all in the same swimming pool and everybody’s doing it differently and everybody’s got their own take and you can try one non-alcoholic whiskey and it’s incredibly different from another one.

Community not competition is one of our core values.  Normalizing non drinking is a big one. It’s not necessarily replacing alcohol either. I’ve talked to people in the wine industry who are very offended by the idea of non alcoholic wine.  I’m like no, it’s backwards. You’ve got it backwards. Non-alcoholic wine is a love letter to wine. You love wine so much that you still want to have it. You just can’t have this one piece that’s in it [the alcohol], but I want everything else. 

I want to cheers that glass with other people. I want to drink that red with a really strong stinky cheese. I want to pop that celebratory cork. I want to Rose all day. I just can’t.

I think that wine is very important culturally. It’s so interesting historically. The process is this fascinating mix of art and science.  I love everything about it. Getting deeper and deeper into it too, because I want Joyus to be around for forever and I want to make the best possible non-alcoholic wine.

There’s so much stuff to perfect that I could spend the next 50 years just working on non-alcoholic red – period.

 

You mentioned you’re seeing other competitors in the marketplace. How many different ways are there to make non-alcoholic wine?  Are some ways higher quality than others?

 

Jessica Selander: I can give tips. Our wine is a dealcoholized or alcohol removed wine, which means it’s gone through the whole winemaking process.

It’s aged, it’s fermented, and then we have removed the alcohol from it. Our bottles also say it’s non alcoholic. Sometimes you’ll see a bottle in the store and it just says non alcoholic on it. It doesn’t say dealcoholized or alcohol removed. They’re interchangeable. That means it wasn’t fermented.

So if you’re looking for a wine that is really going to taste like wine or have that fermented taste, look for dealcoholized or alcohol removed.

[Look at the label on the bottle] look for dealcoholized or alcohol removed, because it could say that it’s a non alcoholic red or a non-alcoholic grape [varietal] and it might just be a juice, that hasn’t been fermented or ages but comes in a wine bottle.

 

What are your goals in the present moment and in the near future to help your company continue to be a leader in the industry?

 

Jessica Selander: I think goals are accessibility. Normalizing sober drinking.  Making [non-alcoholic bottles] easy to find.  We do ship off our website, which is great. We’re shipping from Seattle. We ship everything ourselves.  If you’re out East, it’s going to take four or five days to get to you. 

Also starting to talk to restaurants, getting into more restaurants is a big one.  I’ve had anniversary dinners with my spouse and I’m drinking an Arnold Palmer.

I’m calling restaurants and I’m calling grocery stores and they’re still really skeptical that it can be good and that people want it.

 

Do you think it’s just audience reaching out? Is there a tipping point?

 

Jessica Selander: Yes, that really helps having people being in a restaurant and saying, “Hey, what do you have that’s an alcoholic?” Because restaurants are saying nobody’s asking for it. 

Here I am double digit sober and I had never gone into a restaurant and asked for it.

I would look at the [menu’s] non alcoholic section, which is always juice, soda pop, iced tea and stuff. If it’s not on the menu, I would never ask them for anything. Here I am for over a decade, not telling them that I want this thing. So we started doing more education on social media and online.

If you walk into a restaurant, ask them “What do you have that’s not alcoholic?”

Just pregnant people alone. There’s a large percentage of the population.

Is there science that says a pregnant woman can drink this and have zero concerns?

 

Jessica Selander: Yes. So this is super interesting. In the United States we’re the most strict in terms of alcohol. If you go to the UK, they have different, actually higher limits for how much alcohol can be in something. The US’s rules come from prohibition when you can’t sell, make, transport alcohol.

The government said once it gets under 0.5%, it’s not alcohol anymore. So that’s where that number comes from and sometimes people see it and say, “Oh, there’s a little bit of alcohol in this.” 

There was a study done in Germany where they tested a lot of grocery store items.  What they found was there’s a lot of stuff in our grocery stores that had a little bit of alcohol in it. Very ripe bananas, which we feed to toddlers have some alcohol in them. Orange juice is another one.

American hamburger buns. But it also makes sense, bread, yeast and we have more sugar in our products, right? Bread actually has more alcohol than people realize. 

Let’s talk about your wine’s flavors and aromas and the winemaking process to get there.

Jessica Selander: I knew what I wanted and I was incredibly picky about it. 

We launched with the sparkling white and the sparkling Rose’ and people were asking for a Rose’ with no bubbles.

I thought it would be easy.  It was not easy. 

Stills are very different from sparkling. I’m a balance of “I know what I want. I’m going for this thing and very focused”, but then I’m also balanced with listening. So we do a lot of focus groups. I do want feedback.  I do want opinions. 

We were working on it.  Everyone’s saying it’s good, it’s great.  But I didn’t think it was good enough. We were supposed to launch it in summer and I pushed everything back.  Back to the drawing board. 

What if we did this? What if that?  Talking to people, reading science and chemistry books

Was it like working for the right blend?

Jessica Selander: It’s tweaking so many different things and pieces in the blend. But it doesn’t always work out.  If you tweak a blend, sometimes other notes will come forward that you’re not expecting, or sometimes you’ve diminished things that you didn’t intend to diminish.

The still Rose is a great example, it didn’t have that click and so I just kept working on it. And that’s the one that won Double Gold and Best in Class in the San Francisco International Wine Competition, which is one of the biggest and oldest blind tastings in the world and the biggest and oldest blind tasting in the U.S.

 

Can you share any details and lessons you learned taking on the world of winemaking?

 

Jessica Selander: There’s so many things.  We’re not just making wine.  We’re wholesale, we’re distributing, we’re direct to consumer. We have so many different facets. 

I could talk for hours about how our wines are very low in sugar and they don’t have the alcohol in them. So our [bottles] probably freeze easier than anything else on the market. So shipping during the winter.

I’ve had conversations with other non alcoholic people too.  Everybody’s doing it differently and that’s the hard part too, where I feel like there’s a solution for every problem.

We’ve gotten better and better at winter shipping, but it’s not quite there yet.  Figuring out what can we ship in that’s going to have thermal protection, but isn’t going to contribute a ton of garbage. We’ve got the most eco-friendly, innovative winter shippers.  They’re made of corn. 

They’re expensive as hell, but it’s better than styrofoam. We have to keep everything under 50 pounds for UPS and 12 bottles of sparkling is 51 pounds in these corn shippers.

That thermal protection is still not enough, so we added heat packs. 

Let’s talk about your wines.

 

Jessica Selander: We have four varietals.  We’ve got our sparkling white, a sparkling Rosé. Still Rosé, a Cabernet Sauvignon. I love our red a lot. The reds are hard. They’re the most complicated; red wine has the highest alcohol content to begin with.

What flavor notes should we be looking for?

 

Jessica Selander: It’s definitely an American Cab. More fruit forward. It’s not grape juice. It’s fermented, it’s aged in American oak so you’ll get some green-ness to, like forest floor.  The longer it’s been open the more tasting notes you’ll get. I like it more and more throughout the week because the fruit notes settle down. Black currant, cherry, some leather 

The still rosé, watermelon, a nice floral to it. 

Sparkling rosé. Slightly floral.  Some orange blossom to it.  Blackberry, but some people say raspberry. Some people say strawberry.  They’re very summery

I think sometimes tasting notes feel in excess because we all taste things very differently. 

Our audience is foodies. Let’s talk a little bit about some of your favorite meals that you think would pair that your favorite pairings with your wines

 

Jessica Selander: I bake. I come from a big family, so I can pretty much cook anything. 

I heard someone say one time that baking was more science. And cooking was more art and I do agree with that. 

Let’s talk about the wine competitions. How you see them, what the experience has been like, and of course, what their results have been.

Jessica Selander: I did not know that competition was as big of a deal as it is [which was a blessing].  So what happened was I was beating my head against the wall being like, “They taste like wine!”  And my brother said, nobody believes you. You have to enter them into wine competitions. You need to prove to them in their own landscape that you belong there. 

So, here’s this competition. The first one, the sparkling rosé won gold and sparkling white won bronze.

Then I looked deeper into what the competition was [and realized it was the acclaimed San Francisco International Wine Competition & World Spirits Competition ]. It was a blessing because I think I would have been scared to do it. Then [next year] I do it with the Still Rose and the Cab.  Then hearing back, you’ve got the highest a non-alcoholic has ever gotten and you’re Still Rose is the best non-alcoholic wine of any varietal entered from all over the world. 

I was only wondering if it was even going to place, and here it ends up winning the best.

I was at a grocery store [today] I’ve been trying to get into for two years where the head buyer won’t even try it. So it’s [frustrating] but the more of these awards that we stack up, at some point in time they have to not ignore it. They’ll be like, Oh, this is a real thing.

We haven’t [hit that goal], it’s not normalized yet. We’re in over 300 stores and in almost in every state.

 

If you want more non-alcoholic near you at a restaurant and grocery store, what are the step-by-step, simple direction

Jessica Selander: This is super easy for people.

So if there’s a grocery store or a local market that you shop at already, you just go into the wine department and say, “Hey, what non-alcoholic wine do you have?”  And let them know you want it.  Verbally say it

It’s the same thing in restaurants. I do it myself now too, where I get the menu and I’m not seeing what the stuff on it. And I just ask and say, Hey, what non alcoholic stuff do you have?” 

 

Tell us how we can learn more about Joyus.  Shopping and following on social media.

 

Jessica Selander: So all of our social media stuff, our website is DrinkJoyus.com. Our Facebook, our Instagram, our TikTok are all DrinkJoyus

And on the website, there is this Find Joyus store finder map. So you can look on there and find us closest to you and working hard to add new stores pretty much weekly and email, email us. There’s a contact form on the website. Email. If you’re like, Hey, there’s a store by me. I want them to carry you. Email us. And we will call them and we will try, we’ll do our best and we’ll call them again three months later and we’ll call them again.

 

Sofitel Saigon Plaza Celebrates Its 25th Anniversary, commemorating a quarter century of Joie de Vivre in Vietnam

Sofitel Saigon Plaza Celebrates Its 25th Anniversary, commemorating a quarter century of Joie de Vivre in Vietnam.

Sofitel Saigon Plaza is delighted to commemorate a significant milestone this October with the celebration of its 25th anniversary.

Drawing inspiration from local Vietnamese culture and traditions while embracing life with a French zest is what the hotel successfully stands for a quarter century.

Daniël Stork- Consul General of The Netherlands_Mario Mendis-Sofitel Saigon Plaza GM and guests

Daniël Stork, Consul General of The Netherlands, Mario Mendis, Sofitel Saigon Plaza GM and guests

Since its establishment in 1998, Sofitel Saigon Plaza has consistently delivered a 5-star luxury experience marked by heartfelt service and hospitality excellence in the heart of Ho Chi Minh.

Globally acclaimed through the decades, Sofitel Saigon Plaza has welcomed dignitaries and political figures, from the former French President Francois Hollande to the US Secretary of State John Kerry.

Ambassador Lesly Benoit of Haiti performing with Jazztown

Ambassador Lesly Benoit of Haiti performing with Jazztown

On October 5th 2023, Sofitel Saigon Plaza hosted an enchanting Anniversary Dinner at its opulent Diamond Hall in presence of Mrs Maud Bailly, CEO of Sofitel.

Maud Bailly, CEO of the Sofitel, M Gallery & Emblems Worldwide

Maud Bailly, CEO of the Sofitel, M Gallery & Emblems Worldwide

At this extraordinary soirée, the hotel had the privilege of hosting esteemed guests, ranging from international diplomats and government officials to renowned celebrities, CEOs of prominent corporations, and dedicated Heartists (Accor team members) who have passionately served Sofitel Saigon Plaza for over two decades.

Chef Kieko Nagae

Chef Kieko Nagae

The honoured guests were thus invited to enjoy a sumptuous six-course dinner crafted by Michelin-star and celebrity chefs from Asia and France. This exquisite evening was topped off with spectacular performances blending these two cultures. To mark the occasion, Heartists whom are within the property since the opening have been highlighted and recognized for their exceptional commitment and remarkable work.

“Founded almost 60 years ago, Sofitel was the first French luxury hotel brand to develop an international network of hotels and resorts…

Maud Bailly

CEO of Sofitel

“…Each of the establishments now artfully blends the French art-de-vivre with the essence of the local destination, offering chic design, the best of culinary arts, and exceptional personalized service. The 25th anniversary was truly an illustration of the cultural link between France and Vietnam, exemplifying the symbolism of the Sofitel logo, which signifies the seamless blending of French and local cultures. Over these two and a half decades, we have not only celebrated the excellence of Sofitel but also the enchanting partnership of Saigon’s vibrant spirit with the elegance of French heritage. At Sofitel, we want to inspire people to celebrate life and its beauties with joy, impertinence, and, most of all, pleasure! This celebration embodies the essence of our vision, where the rich traditions of Saigon meet the sophistication of French savoir-faire, creating a world of endless delight and unforgettable moments”, commented Maud Bailly, CEO of Sofitel.

 “It is a privilege to be part of an establishment that has redefined luxury, elegance, and service in Ho Chi Minh City. Our gratitude goes to our valued guests, passionate team, and partners who have been unwavering supports in this journey. This anniversary not only pay tribute to our past but also reaffirms our dedication to offer unforgettable experiences to our guests in the future”, said Mr. Mario Mendis, General Manager of Sofitel Saigon Plaza.

Michelle Wee- CEO Standard Chartered Vietnam - Madame Trang Le Counsel General Daniël Stork of The Netherlands

Michelle Wee- CEO Standard Chartered Vietnam – Madame Trang Le R- Counsel General Daniël Stork of The Netherlands

The festivities will continue during the 5th Saigon Gourmet Week, taking place from October 6th to 8th at Sofitel Saigon Plaza.

Event Curator and Producer Tracie May-Wagner

Event Curator and Producer Tracie May-Wagner

This event promises a delightful array of culinary experiences, including immersive cooking classes, exclusive lunches and dinners, and an unforgettable brunch featuring renowned chefs.

Phoung Nam Art Theater

Phoung Nam Art Theater

The lineup includes Sébastien Voelker (French Pastry Chef), Truc Dinh (Vietnamese Chef), Shozo Tsuruhara (Japanese Chef), Victor Savall (Spanish Pastry Chef), Sakal Phoeung (French-Cambodian Chef), Keiko Nagae (French-Japanese Pastry Chef), Vuong Vo (Vietnamese Chef), Adrien Guenzi (French Chef), and French Michelin-Star Chef Thierry Renou.

Sofitel Saigon Plaza

Sofitel Saigon Plaza harmonizes the sophistication of French art de vivre with the vibrancy of local Vietnamese culture, delivering a luxury hospitality experience enriched by genuine heartfelt service. Conveniently located in a tranquil enclave on Le Duan Boulevard, Sofitel Saigon Plaza places you in the heart of Ho Chi Minh City’s business, cultural, and shopping district.

The hotel boasts 286 rooms and suites adorned with refined décor and deluxe amenities, a fitness center feauring advanced exercise equipment, and an outdoor swimming pool with breathtaking city views.

Sofitel Saigon Plaza also features five dining establishments serving local and French cuisine, seven polished meeting rooms, and an opulent ballroom equipped with state-of-the-art facilities, making it the ideal destination for business, leisure, meetings, and gatherings.

Sofitel Hotels & Resorts

Sofitel Hotels & Resorts is an ambassador of modern French style, culture and art-de-vivre around the world.

Established in 1964, Sofitel is the first international luxury hotel brand to originate from France, with more than 120 chic and remarkable hotels in many of the world’s most sought-after destinations. Sofitel exudes a refined and understated sense of modern luxury, always blending a touch of French elegance with the very best of the locale.

Sofitel also includes a selection of heritage luxury hotels under the Sofitel Legend banner, renowned for their timeless elegance and storied past.

Some notable hotels in the Sofitel portfolio include Sofitel Paris Le Scribe Opera, Sofitel London St James, Sofitel Dubai The Obelisk, Sofitel Legend Old Cataract Aswan, Sofitel Mexico City Reforma, Sofitel Legend Santa Clara Cartagena, Sofitel Legend Metropole Hanoi and Sofitel Ambassador Seoul.

Sofitel is part of Accor, a world leading hospitality group counting over 5,400 properties throughout more than 110 countries, and a participating brand in ALL – Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services and experiences.

sofitel.accor.com | all.accor.com | group.accor.com

Worth the train ride: New York Wine Studio starts classes this October in NYC, with Wine Expert Alan Tardi

New York Wine Studio starts classes this October in NYC, Wine Expert Alan Tardi reveals why you need to Enroll

He’s worked as a chef, a restaurateur, a sommelier, a consultant to some of New York City’s biggest and best fine dining restaurants.  He’s also written for magazines and publications, such as Wine Spectator, Wine and Spirits, Decanter, of course, the New York Times.

Today Wine Expert Alan Tardi visits us for a conversation about NYC, restaurants, Italian wine and his new classes starting this fall (October) at New York Wine Studio.

 

 

As a get to know you question for everyone out there who loves food and wine and spirits, but they don’t necessarily know your background so much.

You’ve been in the wine world, the hospitality world, the restaurant world for many years. Tell us about a celebration in your life that inspired you to join these industries?

 

Alan: Sure. First I should say that, when you introduced me, you said I was a chef and a restaurateur and all that’s true. But before I was a chef, I was a cook. And actually before I was a cook, I was a dishwasher.  I took a little bit of a break from college and went to Europe and traveled around and then came back and wanted to come visit my sister in New York City.

And so I did. And I ended up staying. And at a certain point, I thought okay, I’m going to go back and finish my undergraduate degree, but I also want to get a job. So I walked into a place that could have been a shoe store or whatever. A gas station.  But it happened to be a restaurant. 

One of the new, the first restaurants in this area called Tribeca, when it was just starting to take shape and walked in there and said, ‘Hey, I’m looking for a job.’

The person who was in the back that they sent me back to talk to in the kitchen was washing the dishes. And he said, Yeah, I’m the owner. You want to wash dishes? Yeah, sure. 

So I started washing dishes there in this restaurant. And then after a while I would, I became a bus boy on the floor.  Then when I would come into work, oftentimes the kitchen was a little bit behind. So I would help them out. I ended up going to the kitchen while I was going to school at the same time. 

For me, it was a job and while I was going to college in the village after my classes in the evening, I found this tiny little restaurant on Greenwich Avenue in the village called Chez Brigitte.

It was like a counter basically, they had two little tables on the side, but there was a counter there with maybe eight seats. And there was this French woman named Brigitte who was cooking food back there. I started to go there, so I didn’t go home by myself and have supper.

I started to get half bottles of wine from a nearby wine shop and took it to this place, Chez Brigitte. I spoke French. I was talking to the woman cooking there.That was a celebration for me, and I was there all by myself. I would go there after, after my schooling before I went back home.

So that was like a celebration. I would go there two or three times a week. And that was my own sort of really like dining. But it was very casual. It was an open kitchen.  But that was my celebration factor. And then after I finished my degree I thought I’m actually into cooking.

I was cooking in this restaurant in Tribeca. And so I went and knocked on the door of a little restaurant in Soho, which was called Chanterelle. It was a legendary restaurant for about 25 years. And the woman, the manager, the wife of the chef, Karen Weltuck, and David Weltuck was a chef.

She hired me. I was the third person. Before that, there were two people in the kitchen. I became the third person in the kitchen doing Garde Manger. Then after six or nine months, I was promoted to he sous chef. So I went from a Garde Manger to the sous chef in this really legendary restaurant.

So that was my celebration.

 

The fact that you grew up behind the scenes in the back of the house makes me curious.

For a couple – whether it’s a date night, an anniversary or a business dinner,

do you have any tips for how to take that fine dining experience and make it really truly memorable

Alan: First of all, we talk about fine dining. To me, sometimes you have the best experiences in a very simple, very unpretentious place. When I was working at Chanterelle, I was there for a little over three years. Every August, the restaurant would close for the month and most of the staff would go off on a gastronomic tour. 

I went with some of my colleagues to France two years in a row. We would go through all the three star Michelin restaurants. At that time, you had to write a letter in French asking for a reservation at a certain time.

You had to reserve ahead of time because you had three star Michelin restaurants, highly sought after. Three or four days a week we would be eating in these fancy restaurants, sometimes lunch and dinner. It’s crazy. But there would be the down days too, right?

When you’re just traveling somewhere, you’re going to a different part. Some of these meals were amazing, that it was a whole new world for me. You get the menu, all the service and the cheese and the wines and everything. It was a great experience.

On the off days, you would just find a place to eat. And sometimes we would go to a little aubergine. I remember one in Normandy, walking into this place. It was just a few doors down from where we were staying overnight, waiting for our next kind of big meal. We went to this little aubergine and they had the most banal dish, trout almondine, right?

Trout almondine. It was in Normandy, however.  There were women in the kitchen, not men, and usually in these three star restaurants, it was all male at that point. 

I realized that some of those down meal nights and simple places, they had no stars at all. You had amazing food.

The meals were on the same par as some of the best three Michelin restaurants I had. So that was an important distinction for me to make. When you’re talking about how to really create – whether it’s in a very simple environment or kind of more fancy –  how to really make it special. I think it has genuinity.

Just being what you are and trying to take care of your guests as best as you possibly can. That can really make it very special. You need to have good food, you need to have good wine, you need to have good service. All of those factors play in. But the most important thing is really trying to take care of your customer.

And I think you can do the same thing at home, your customers, whoever’s coming to your home and you’re going to offer them something and you want to try to make it as special as you can, even if it’s just hamburgers, but that can be really great and memorable.

 

We’re going to stick with the restaurant for a second, but move toward the wine list.

What are some tips for someone who wants to have a nice bottle out at dinner and they just don’t even know where to start?

 

Alan: That’s a great question. When I had my restaurant I decided to take a certain approach to the wine program, which was to find the best regional wines that would really best accompany the food.

Many of them were wines that people were unfamiliar with, they were just not among the top 10 that people would go to automatically. This is some years ago when a lot of the wine lists in the restaurant were the most famous ones you see all over the place because people are comfortable with that. So sometimes it threw people off and they would ask questions. What is that? Don’t you have this other one that’s very popular and all over the place? 

No, but we have this and – we didn’t always say this – but it’s actually much better and it costs less.

So people would try it.  They would take a leap of faith and for the most part they always loved the wines, and they went very well with their food.  Not only was I the chef and the owner but I was also the sommelier as well. 

We tried to train the staff very well about the wines and inform them. We had monthly tastings with them so they could taste the wines.

If people were really interested, I would come out of the kitchen and explain, make a suggestion based on what they said they liked. Sometimes it’s very difficult for people to explain what they want, so you have to read into that a little bit, but it’s something that really worked.

 

I know you love Italian wine, you’re an expert in Italian wine. Are there some Italian wine regions that deserve more attention?

 

Alan: Absolutely. I love wine from all over the place. Initially I spent time in France, delving into the wine regions there and they’re amazing and superb. When I was working at Chanterelle after the two first years going to France and the three Michelin restaurants, the third year I said maybe I’ll go to Italy and just try that out.

When I actually went there, it totally blew my mind. We rented a little house outside of Siena and explored the area. We went to a fantastic restaurant and it’s still in existence, La Chiusa, in a tiny little village called Montefollonico.

That really blew my mind completely. Because it was in an old olive oil mill, outside of this tiny little village up in the hills. The food was both very traditional and also very kind of cutting edge. They were trying to expand a little bit, but there was a really great balance of that. I actually went back there to do a stage, a summer stage working in the kitchen.

What really blew my mind was the fact that everything there was local. It was right, very close to Montepulciano and I would go walk in the vineyards.  A lot of the food they got was made from grapes in the vineyards outside the restaurant. And the cheese was the pecorino.

The cheeses in Tuscany were made locally and everything was from that particular area. This was long before farm to table. 

So it was a tremendous experience and that was just the beginning because Italy has 20 different regions, each one of them very different.

We think of Italy’s being old, the ancient Romans and the Etruscans. That’s true. But Italy is a country just a little bit more than a hundred years old. 150 years old. It was formed in 1861 bringing together the Italy that was once where it was fragmented after the fall of the Roman Empire.

Up until that point, you had all these different city states that had their own language, their own identity, their own cuisine, their own architecture. And while it’s been now collected into one country, each region is very independent and different from one another.

It’s changing a little bit now.  At one point the dialects were very strong. When I moved to Piemonte. In the village where I lived for over 12 years, when I moved there in 2003, most of the people – who are over 50 years old, spoke Piedmontese as their first language. They had gone to school, so they learned Italian, but they spoke Piedmontese whenever they could.

In Italy there’s an incredible diversity of different places within the country. And it goes into the wine. The wines are very different. The grape variety, there are more grape varieties in Italy than most any other place. 

 

I appreciate how you fit all these areas together: the wine, the food, the identity of the people themselves. When people Google you, they can find a lot.  Your videos, your books, your webinars.

What do you think is a  tip to being a great speaker when it comes to food, wine, travel, these types of genres?

 

Alan: I feel like I’m very humble, especially when you’re talking about wine, there’s always something new to learn and it never really stops. So I’m learning too, as I go along..

I approach it as I want to learn about something myself. Then I want to explain it and talk about it to other people and fill them in on it as well, because it’s exciting for me it might be also interesting and exciting for other people. 

The other thing is really trying to share that information in a meaningful way. I’m not trying to be an expert. I just want to share that excitement that I’ve felt myself.

Tell me how your background and the learning we’re talking about informed your  decision to launch the New York Wine studio?

Alan: As you alluded to, I’ve been teaching for quite a while. All these things just happened almost organically. I didn’t say I’m going to become a restaurateur or a chef. I just started. From there, I really got interested in wine because there’s a very strong correlation between wine and food.

I got really interested in wine.  I was doing a lot of panel tasting with Wine and Spirits magazine, whose office was very close to my restaurant. Josh Green, the editor there and a friend of mine for quite a while.  At one point he said, Hey, do you want to write an article? I said, sure. So I started writing for them a lot and it just went into other venues as well. 

Teaching is the same thing. I started giving presentations at wine conferences like Society of Wine Educators annual conference  I started teaching around 2015 for the Wine Scholar Guild. I was teaching for about six years.

I’ve been doing it in many different forms. Italian Wine Scholar. French Wine Scholar and Spanish Wine Scholar as well.

I thought maybe it would be a good idea to offer this program, the IWS, Italian Wine Scholar program, in New York City. No one is doing it here. Why? Why is that? So rather than doing it online, I thought it would be really great to do it in person. Where you can actually interact with the students that are there rather than just having them in the background on a computer from many different places in the world.

So I wanted to offer that along with wine because that’s a very important component. Obviously, if you’re talking about wine and explaining different Appalachians and different growing areas and different winemaking traditions, it’s good to be tasting the wines while you’re learning about that.

I came across a place that was willing to host these presentations, a beautiful wine tasting area, right in midtown Manhattan, close to Grand Central.

In addition to the Italian Wine Scholar Program, to start things up, do four individual classes that are theme oriented.

Is it fall and spring, or what’s the schedule?

 

Alan:  Right now we’re going to be starting this fall beginning in October,  I want to ease into it. I’m not loading up an entire schedule of things, but I’m going to be offering part one of the Italian Wine Scholar program, because There are two parts to this certification program.

The first part of the Italian Wine Scholar program will be this fall. Six 3-hour sessions live in-person with wine once a week during October and November.

Then to add something else, in the evenings, we’ll be doing four courses.  One in October, two in November, and one in December.  Two hour courses with wine, as well, and they’re not regionally driven, they’re thematically driven.

The first theme class is going to be: the many faces of Sangiovese because Sangiovese is a grape variety, Italy’s most widely planted grape variety, and of course it’s very closely tied to Tuscany, where there are at least five major appalachians that really focus on that grape variety.So we’ll be showcasing 10 different San Gervasio based wines. Five of them from Tuscany and then other San Gervasio based wines from other regions that, that really featured that like Umbria and Marche and even up in the north, Romagna, which is part of the Emilia Romagna region.  Emilia and Romagna are completely different places.

There will also be individual classes on volcanic wines, Appassimento wines, which are wines that are made from grapes that have undergone this drying process. 

Then also sparkling wines, which I’m a big fan of.  My second book was about champagne and I’m really deeply into champagne.  It’s going to involve sparkling wines from three different countries.

It sounds like this might be the most in-depth Italian class you can find in Manhattan.

 

Alan: To be careful, I would say it is “one of”, the most comprehensive program in Italian wine anywhere.

This program has not, has never been offered in New York City. It’s kind of a first time for that. It’s very comprehensive. It covers all 20 regions, all of the significant Appalachians and there are many of them.

All of the significant diverse grape varieties and I say significant because it might even be a little bit more now in the Italian National Register of Grape Varieties. Many people think that there are more than 2,000 different grape varieties. They just haven’t been genetically defined before.

Because it’s so deep with knowledge, it’s great for trade. New York City is a huge foodie and restaurant dining scene.

Alan: If you want to have all these post nominal certifications, that’s good. Nothing wrong with that. The most important thing, however, of course is knowledge and understanding. that you can use if you’re in the trade.

The understanding, the awareness of wine that you can then transmit to your customers in a restaurant or to your customers in a wine shop where you’re selling to.

It’s a very comprehensive program, but you don’t have to be in the trade to do it.  There are a lot of people who are just really fascinated and interested in wine. This is certainly a great comprehensive program for people who just are really fascinated by Italian wine and they want to learn more about it.

What are the goals for the New York Wine Studio? What’s the future for you? What’s the future for the studio itself?

 

Alan: For me, it’s this and I’m very excited about it. I like this sort of counterpoint between the really focused credential certification course with an exam at the end, and then the other ones that are more mixing it up and comparing /  contrasting these different wine regions.

Next spring I plan to do Italian Wine Scholar Part Two. There’s also an introductory course, used to be called Italian Prep, now I think it’s called Italian Essentials. It is for people who aren’t ready to jump into a whole certification program with all that detail, but it’s an introduction to Italian wine.

I would also love to do the French Wine Scholar, along with some additional classes in the evening.

Tell us where we can find more.  Websites?  Social Media?

 

Alan: Check out the website www.NewYorkWineStudio.com. It talks about the programs, the IWS program with the schedule mapped out and the four individual classes. 

There’s also an email there, info@NewYorkWineStudio.

 

DC Demands Juicier BBQ Chicken: The Secret? Shark Tank’s Turbo Trusser revealed by Brian Halasinski and Kirk Hyust.

Secret to BBQing a Juicier Chicken? Shark Tank’s Turbo Trusser revealed by Brian Halasinski and Kirk Hyust.

Want juicier chicken? Yes.  More flavor?  Yes.  Get it all setup in seconds?  Yes.  Two guys who love good food decided to tackle the problem.

Luckily, a Chef and a Builder were on the team.  And luckily the team has business smarts, creativity and can-do spirit.  Lastly, the team got global attention by winning their way onto hit TV show Shark Tank where Kevin O’Leary got excited by the flavors, the team and their product.

Today Turbo Trusser partners Brian Halasinski and Kirk Hyust stopped by for a conversation about delicious food, creating a great team and the secret to cooking.

The below conversation was edited for length and clarity.  Find the full conversation on our YouTube channel.

 

Can you guys share a memory about how being in the backyard with your family and friends inspired you to create the Turbo Trusser?

Brian Halasinski: Kirk and I have been working together on inventions for the last eight years and oftentimes we’ll have an idea that’ll come up and we’ll text each other and we’ll write it down in a notebook and then we’ll come and visit it later.

It just happened that I was getting ready to make chicken for my family and I was going to do a rotisserie chicken and I was trying to figure out how to tie this bird up with traditional strings. So I got my iPad and I’m watching a video.

I have to pause the video. My hands are covered in chicken juice. And after it was all done, it wasn’t done well. 

I texted Kirk because he’s a trained chef from the culinary Institute. There’s gotta be a better way. We started working on the Turbo Trusser from there. 

After your success on Shark Tank, Turbo Trusser has become a global hit. How have your backgrounds inspired where you are today?

 

Kirk Hyust: I’ve been a building contractor for 25 years.  Before that I was a chef. I got burnt out [being a Chef] and then I started building things and that’s how Brian and I met. I renovated his house for him. 

I was in the middle of inventing a wrench and Brian saw it [and said], ‘I want to start inventing too. You want to be inventing partners.’

We still haven’t quit our day jobs. We work seven days a week. Luckily working for us a lot of the time is cooking. Which is good.

 

You mentioned you are a trained chef. Tell us about your chef side. 

 

Kirk Hyust: I went to the Culinary Institute of America in Hyde Park, New York. Classical French cuisine. We’re from Ohio, so I like meat and potatoes and hearty casseroles. 

Do you have a favorite dish?

Kirk Hyust: Fettuccine Alfredo and Turbo Trusser chicken.

Brian, can we touch on your background and how how you ended up with TurboTruster?

 

Brian Halasinski: I have been in the pharmaceutical sales industry for the last 20 years.   I have a fairly flexible schedule to where I’m on the road and can be on the phone and be multitasking quite a bit when I’m working. 

I’ve had that entrepreneurial spirit in a way. Then when I met Kirk, he had invented this wrench and he was working on my house and he was there for it was a pretty decent sized project.

So over time we became friends. I became interested in the whole process of inventing. 

And then with that, you could actually take your invention and license it to somebody, basically renting out your idea and collecting a royalty. Kirk and I always thought that would be great.

We did a couple of products and we licensed them. Didn’t end up working out […].  We learned a little bit about the failures. And then ultimately that day I texted Kirk and said, listen, we got to come up with a better way to trust a chicken or Turkey. And we looked out there and there was nothing available other than butcher’s twine, which has been the way it’s been done for a hundred years.

 

 

A huge majority of people cook chicken and turkeys the wrong way. That’s my assumption. 

 

When we compare your final chicken to a poorly done chicken what’s the difference? 

 

Kirk Hyust: Trusting actually is a technique that brings all the meat together. If you don’t trust a bird, you’re actually cooking five pieces of meat separately. You got two wings, you got two legs and thighs and a breast. What you do, when you truss a bird, you actually bring all the pieces together and it cooks as one piece of meat, so it’s cooked more evenly and it’s juicier.

If you don’t cook it, if you don’t tie it up, if you just throw it in the oven or on the grill, what happens is all the meat cooks separately.  The breast is gonna be done before the legs. The wings probably are going to dry out and they’re going to be inedible. Because when you use the Turbo Trusser the wings are great.

It makes one ball of meat essentially and cooks it as one piece of meat instead of five. 

Is it the ego of the grill master? Or how do we help people realize they can have a better bird?

Kirk Hyust: That’s a really good question because we get that a lot. People have never even heard the term truss. To truss a bird. 

Your bird’s gonna be a lot better, but it’s gonna take you about five minutes to do it when it takes 20 seconds to use our product. Especially a Thanksgiving Turkey because that will dry out a lot faster than a chicken.

Brian Halasinski: With the Turbo Trusser, the way it’s designed it’s going to hold the stuffing in place too. So the stuffing’s not going to dry out the way it closes the cavity.

If you’re going to do a rotisserie, you absolutely have to tie that bird up or your legs and wings are going to be just flopping around the whole time. 

Can we talk a little bit about the process going from zero to where we are today?

Brian Halasinski: It was when we came up with the concept.

First, we started making prototypes. We made them out of cardboard. Then we made them out of wood. Kirk’s got all these tools so we could easily cut things. Then through trial and error with prototypes that we could make cheaply, we ended up with a very similar design to what we have today.

Then from there, we found a local fabricating shop that was able to laser cut out some samples for us so we could actually cook with them. We did all these things, refining the process and refining the product down to where we wanted to make it. Then we had to make a decision: make this here in the U.S. or go overseas.

Kirk and I made a decision based on our beliefs and our values that we wanted to make it here in the U.S. Being in Ohio, we were close to Cleveland, Ohio. This was the rust belt. There’s still a lot of manufacturing here. 

So within one hour of our headquarters, we were able to source everything we needed to mass produce and launch this product to the world from Canton, Ohio.

Kirk Hyust: We had six prototypes by the time we got to our seventh one. That was the one that we stuck with. We just kept refining the prototypes until we landed on the seventh one, which is that what in the stores or online.

Can you tell us a little bit about from prototype one to seven?  How did we get there?

Kirk Hyust: When you’re doing a prototype, obviously you have to solve a problem.  When you build a product, it has to work correctly or you’re going to get bad reviews. 

But we started out with a couple different designs.  We bought a chicken and a turkey; and we put this contour gauge on the leg, so that made the dips that you see now where the legs go into. Then we were in my shop, cutting it out and it looked like [bird] wings so we ended up putting the heads on it because it already had wings that the legs sat into the cradle.

It’s a lot of detail.

Kirk Hyust: Yes, exactly. We just got our patent […] issued for the very first time.  Even if it’s a piece of stamp metal and 2 wires. How intricate it really is.

Kirk, between your chef skills and your contractor skills. A perfect combination of bringing those two skill sets together. 

Kirk Hyust: It is. We have sales and numbers and Brian’s also creative.  […]The technical stuff, the websites, we develop everything together, but we have our strengths, he has a master’s degree in business.  So he’s trained really well for that.

 So it’s lie our strengths and weaknesses definitely fit together with each other.

Can we just talk through in the most simple, basic steps, how to use the Turbo Trusser?

 

Kirk Hyust: It’s really very simple. I usually buy a five pound bird. [With] smaller birds, it still works. It goes up to a 10 pound chicken. 

Then you take the plastic off, pull the packet of giblets and everything out of the inside.  Rinse it off. Pat it dry with a paper towel and if you have time, put it in the refrigerator and let the skin dry out. Put the Turbo Trusser on it, hook the legs in, hook the wings.  

Use duck fat or some kind of a binder to put your spices on it.  Salt and pepper, your favorite rub, something spicy, something sweet. Coat it with some kind of oil, or ghee or olive oil.

Put it in the oven at 375 for an hour and a half until it hits 165 degrees. That’s pretty much in a nutshell how easy it is.

Brian Halasinski: The Turbo Trusser is just three pieces. You got the main piece.  Then you have two hooks.  The hooks are going to go through the holes on the body of the chicken. You’re going to put the sharp end through the hole. It’s going to lock into place with the other end. 

So it’s simply, put the two hooks into the Turbo Trusser body.  You hook them onto the wings. The legs go into the cradle and in 20 seconds, you’re done. 

 

How do we get that strong-willed Backyard Grillmaster to give the Turbo Trusser a try?

 

Brian Halasinski: Just telling them to keep it simple and go back to what people have been doing for 100 years. And that’s using string to tie it up. Only we came up with a simpler solution. So it’s what everybody’s been people don’t do it because they’re intimidated, but now they don’t have to be. The turbo truss are so easy to use.

Anybody can use it. Even if you have dexterity problems, you’re never going to figure out how to, you’re not going to be able to tie up a bird if you have problems with your fingers, right? older people, maybe they have arthritis and it’s hard for them to tie a knot. Now with the turbo trusser, you can do that without fear and you can, it’s simple and effective.

As we wrap up, tell me about the Shark Tank experience.

Kirk Hyust: It was crazy.

Brian Halasinski: I’ll give you a high level view. We launched our product on November 1st of 2021.

Right away we went online and we applied for Shark Tank. It was 100% online.  Before COVID they would do open casting calls like Like American Idol.  

About 50, 000 people apply.  They narrow that down to about 125 people that tape [a TV segment], and maybe 100 or so will end up airing on television for the season that you’re in. 

So we apply, we have no sales, we don’t hear a word from them for a couple months. So we launched the product. We did pretty well. We sold like $50,000 worth of Turbo Trussers in the first two months of being in business with nobody ever heard of us.

We went back and we re-applied again, we got some sales numbers. Eventually they called. I Six months after we initially applied, they called us.

You basically work down through the process every week. They’re giving you something new to turn in, to make a video. 

Our first video, we came up with the idea to wear the chicken and turkey costumes. We said we wanted to stand out. We know that Shark Tank is television.  If it’s not good TV, people aren’t going to watch it. They loved it.

We made it all the way down through. We went all the way out to California and taped [our episode]. We ended up getting a deal with Kevin O’Leary, which was incredible.

Kirk Hyust: Brian’s a salesman. I’m not used to that. So when I was on Shark Tank, I messed my lines up.  I went blank for a couple seconds. I missed my cue to go over to my spot and I was really flustered, but I recovered, but man, that was the worst part.

Tell us the website, social media, where to find you, where to browse your products, where to learn more about you.

Brian Halasinski: The first thing for our product is TurboTrusser.com

You can make your decision if you want to buy from our website, or you can go to Amazon Prime across the country. 

You can find us on all the regular social media at Turbo Trusser on Facebook, Instagram, TikToK

You can find me, Brian Halasinski on LinkedIn, connect with us and be happy to chat or answer any questions with anybody.

Kirk Hyust: I’m on LinkedIn as well.  

You can reach out if you have any questions. I write a lot of the PPAs (provisional patent applications) and stuff. So any kind of questions, how to cook a good bird we’re accessible. We want to help we want to help anybody out there that we can, because we’ve had a lot of people help us along the way.

 

How to Design a Zero-Waste Kitchen

How to Design a Zero-Waste Kitchen

By Caleb Leonard

As we witness the impacts of plastics and other waste on our planet, more and more people are looking to reduce, reuse, and recycle. Creating a zero-waste kitchen involves adopting a mindful and sustainable approach to reduce waste at every stage of your buying, cooking, and eating routines, and it is an impactful way to minimize your carbon footprint.

Here’s a step-by-step guide to help you get started:

Plan Ahead to Leave Less Behind

Look through your pantry and kitchen to see what you have on hand. Assess areas where waste is generated and rethink your shopping list.

Food waste can be prevented by effectively using your ingredients. Make creative use of leftovers. Freeze excess food for future meals. Don’t over-purchase perishable items. Make a shopping list and stick to it to avoid impulse purchases.

Buy in Bulk and Refill

Stock up on staples like grains, pasta, nuts, and spices in bulk. If you are heading to a store with bulk bins, bring your containers to avoid excess packaging.

Another way to reduce plastic packaging waste is by shopping at stores where you can refill cleaning and personal care products.

Choose products with minimal or sustainable packaging. Opt for glass, metal, or cardboard packaging over plastic whenever possible. These items can be repurposed or recycled.

Avoid individually packaged items and single-use packaging.

Shop Your Local Farmers Market

Shop Your Local Farmers Market

Shop Your Local Farmers Market

Farmers markets facilitate zero-waste kitchens.

Here’s how:

Reduced food packaging: Farmers markets offer fewer packaged and processed foods than grocery stores. Buying fewer single-use plastics keeps packaging waste out of landfills.

Local and seasonal produce: Farmers markets prioritize regionally grown and seasonal produce. By buying from local farmers, you support sustainable agriculture practices while minimizing the environmental impact of long-distance food transportation.

Bulk purchases: Many farmers markets offer the option to buy produce in bulk, allowing you to choose the quantity you need without redundant packaging.

BYOB (bring your own bag)

BYOB (bring your own bag)

BYOB (bring your own bag)

Those flimsy plastic bags from the grocery store are no match for a reusable tote. Reusable bags made from canvas or recycled plastics are larger and more durable than single-use bags. Plus, more states are implementing fees to curb the use of plastic bags.

Go Green with Reusable Kitchenware

Most people know about reusable water bottles, but there are tons more reusable items on the market (many are dishwasher-safe too). From reusable K-cups for your morning cup of joe to stainless steel straws, there are lots of eco-friendly ways to eliminate kitchen waste.

Here are a few examples:

  • Reusable food wraps (plastic wrap alternative)
  • Washable cloths (paper towel/napkin substitute)
  • Fiberglass chopsticks
  • Compostable sponges
  • Silicone storage/freezer bags (Ziplock alternative)
  • Silicone muffin liners

Reusable products not only cut down on the production and consumption of new products, but they also save you money.

Consider Eco-Friendly Upgrades

With all the money you’ll save by going green, consider upgrading your appliances. New technologies use less water and electricity. The money you spend on energy-efficient appliances will be recuperated over time.    

Freeze as You Please

A high-performance freezer is a powerful tool for keeping your food fresh. Food waste often comes from leftovers. Rather than throwing away leftovers, you can freeze them. These frozen meals can be quick and convenient options on busy days, especially when stored as pre-packaged meals.

Freezing foods can significantly extend their shelf life; this way, you can buy in bulk and take advantage of sales without worrying about ingredients spoiling.

If you have produce nearing its expiration date, freeze it before it turns. Freeze fruits, vegetables, and other perishables. Sauces can be frozen too.

Your freezer can also store dry goods. Freeze bulk items like nuts, grains, and flour for later use.

Reimagine Your Food Scraps

Reimagine Your Food Scraps

Reimagine Your Food Scraps

Almost all organic material has multiple uses. For example, banana peels make great hair and skin masks, banana tea is a powerful sleep aid, and plants love the potassium-enriched water of peels soaked overnight.

Orange peels can be boiled as a room deodorizer or baked and ground into a vitamin-packed powder.

Bones can be made into bone broth, and new plants can be grown from viable produce seeds, while herbs can be propagated for an endless supply of seasonings.

Before you toss it in the compost bin, perform a quick search and scope out any additional uses.

Compost is King

Composting is the backbone of the zero-waste kitchen. Once you have re-used your food in every imaginable way, it’s time to give it back to the earth. Create a compost pile in your yard; use a tumbling bin or a countertop composter.

Benefits of composting:

Reduced landfill waste: Food scraps account for a large chunk of landfill waste. When these materials decompose in landfills; they release methane, a potent greenhouse gas. Composting diverts these materials away from landfills, reducing their environmental impact.

Enriched soil: Compost improves soil structure, water retention, and nutrient availability. By composting, you’ll foster healthy plant growth, reducing the need for excessive watering and fertilizers.

Minimized odor and pests: Properly composting food scraps and yard waste reduces the likelihood of attracting pests and generating foul odors in trash bins.

A zero-waste kitchen is one way to live a greener, more eco-friendly lifestyle. Once you hit your stride in the kitchen, you’ll likely find other areas to cut waste. Small changes add up, and you’ll make a big difference.

Caleb Leonard is a freelance writer and marketing professional. A graduate of the University of North Texas, his interests include gardening, podcasts, and studying Spanish.

DC Discovers Bordeaux wines, leading the way with Julien Bonneau from Chateau Haut Grelot

Incredible Bordeaux wines from Chateau Haut Grelot leads the way with Julien Bonneau

Today Chateau Haut Grelot’s Julien Bonneau visited to talk Bordeaux winemaking, their legendary wine region, his family’s pioneering legacy, his favorite food and wine pairings.

Chateau Haut Grelot's Julien Bonneau

Chateau Haut Grelot’s Julien Bonneau

 

Can you tell us a little bit about what inspires you about the wine business? Maybe a memory or wine celebration.

 

Julien: As you imagine in Bordeaux, or even in France, most of the wine business is a family business. It’s very father and a son or daughter. There’s always this kind of takeover. 

Chateau Haut Grelot's Bonneau Family

Chateau Haut Grelot’s Bonneau Family

I grew up with my father and he was always into wine, tasting wine. ’Oh, you should smell the wine and making me discover the wine from when I was a very young child. And so I didn’t want to take over the company. 

I didn’t wanna take over the story about the wine, but I had one weakness:  I love wine actually. I like wine very much, so it was very hard to say no. 

Chateau Haut Grelot

Chateau Haut Grelot

I don’t want to take over. But I like wine anyway. I went to business school. I went to New Zealand and England to learn the wine trade.  It was a very nice experience. 

Then I came back to the wine business and started again to make wine, to discover the wine business through the company. That was probably my first step. When you start taking a foot in the wine business, then you never go back.

Obviously, it’s a passion to grow and grow because making wine is like growing a child. You start from the vineyard and then you go to making wine and then to age the wine in barrels. Then you put it in a bottle just to show your wine to your customers.

Chateau Haut Grelot's Julien Bonneau

Chateau Haut Grelot’s Julien Bonneau

Looking at your winery’s history.  1920, 1927 was a big year for your vineyard. 1975 was a big year for your father. 

Can you tell us a little bit about the background of the vineyard?  Up to the more modern technology your vineyard has pioneered.

 

I’m the fourth generation in my family’s wine business. So my grandfather used to have cows for breeding. Vineyards, asparagus, as well. So it was just a culture after the war. 

My father started in 1978 and he focused on the wine business.

He wanted to make and grow quality wine. Very tasty wine.  [His goal] changed a lot of things about the process of winemaking to develop very aromatic, long aging. So we started to make a range of wine:  white wine, rosé, a bit sparkling as well.

 

He went to see the customer directly in the north of France, in Europe. He tried to sell directly and not through negociants. That’s the main story because in AOC Blaye which is north of Bordeaux on the right bank of the river, negociants were necessary through the distribution to sell the wine.

The big challenge was, ‘No. You don’t want to pay more for my wine, I’m going directly to the customer. I don’t want to go and to carry on sitting through a negotiation because you don’t trust me on quality wine and you don’t pay more for the wine. So we’ll stop sending to negociants. And go directly to the customer, private customers, wine shop, restaurant, wine importers.’

That was 1984 and 1985. It was a very different direction. It changed a lot compared to what happened in Bordeaux at that time. We started to control our distribution. From that time, he developed a lot of quality wine, he invested in new vineyards, bigger and bigger, and also buying some barrels and new equipment to make very good quality wine. 

He loves saying ‘I was the first in 1990 to make green harvesting.’ Green harvesting is cutting some grapes in August. So one month earlier than the harvest to remove a bit of quantity and to make better quality. So he removed grapes in the vineyard to produce better concentration on the grapes left on the field.

That was his focus, it was an improvement in quality wine. From that time, we carried on. What I changed is, I make more wines, different wines, different quality wines. But still focusing on quality wine. I do more than 30 wines –  different quality, colors, and winemaking process. 

 

Let’s talk about your region, and how those elements inform the wines that you’re making?

 

Julien: We are located in AOC Blaye, north of Bordeaux, one hour driving up.

On the right bank of the river. So opposite to Saint-Estèphe, you have AOC Saint-Estèphe, you cross the river, the main river, and you are in AOC Blaye. 

Where we are located we are mostly very gravelly. We have two types of terroir.  For the red grapes Merlot, Cabernet Sauvignon, Cabernet Franc, Malbec. 

Gravelly soil to help have early harvesting and early maturation for nice harvesting. The second is more on clay soil, for the Sauvignon Blanc for the Semillon and Muscadet to make more powerful wine. Two very distinguished terroirs.

The climate is very moderate, oceanic influence but also very warm during the summer. We are very hot right now. It’s a very hot summer so that’s helped a lot to have very ripe grapes.

North of Bordeaux is quite hilly so it helps to have very nice exposure to the sun. For us, it’s very important to have ripe grapes. So we need to look for the sun and remove the leaves in front of the grapes.  It helps to keep the freshness in the wine and still have very ripe grapes.

 

Let’s talk about your winemaking process.

AOC Bordeaux or AOC Blaye Côtes de Bordeaux, we have very strict rules. We need to have the vineyard on a hill.  You need to respect 6,000 bottles per hectare of production. 

Then we have nine months of winemaking before bottling it. So for us we make one year, even sometimes two years after, focusing more on quality wine.

AOC rules are just a basis. We try to make higher quality by aging and also to decrease the quantity of grapes per hectare to focus on sun contact for the grapes to have very ripe and very juicy grapes before harvesting. So we are very much challenging and controlling this aspect. 

For example, in September, I walk every day, all my vineyards, just to check on the quality.

We try to get the aroma window. According to the evolution of the aroma on a grape, on a palate, we say ‘the window is there’, so we need to get it. It’s not only analysis from a laboratory, but it’s mostly from the palette.  ‘How’s it taste?’

It’s the same as when you cook, you taste your sauce all the time. 

 

Let’s talk about your wines.  Can you talk us through some of the wines that you have? 

Première Cuvée Red 2020, Blaye Côtes-de-Bordeaux

Première Cuvée Red 2020, Blaye Côtes-de-Bordeaux

Première Cuvée Red 2020, Blaye Côtes-de-Bordeaux

Ruby red in the glass.  Lovely nose with red berries, vanilla and spicy flavors.  Very drinkable.  Fruit forward with medium body. Well-balanced with long and aromatic finish

Première Cuvée Red 2020, Blaye Côtes-de-Bordeaux, red wine

Château Haut Grelot Sauvignon Blanc Côtes de Blaye 2022

Château Haut Grelot Sauvignon Blanc Côtes de Blaye 2022

Classic Bordeaux blend: 90% Sauvignon Blanc, 5% Sémillon & 5% Muscadelle. Floral, crisp, elegant.  Exotic fruit on the nose with grapefruit and wild herbs.  Generous  citrus on the palate. Full body, almost velvety with a decadent finish.

Perfect to pair with seafood, chicken, fresh salads and cheese boards.

 

Pin Franc Red 2020, Blaye Côtes-de-Bordeaux, red wine

Pin Franc Red 2020, Blaye Côtes-de-Bordeaux, red wine

Pin Franc Red 2020, Blaye Côtes-de-Bordeaux

Big gush of red fruit, red currant, raspberry, blueberry on the nose.   Big body, well-balance.  Very muscular with silky and structured tannins.  A long finish.

Enjoy as an aperitif or pair with game, pigeon, lamb, turkey, or as a dessert with chocolate.

Chemin de l’Estuaire Red 2020, Blaye Côtes-de-Bordeaux

 

Chemin de l’Estuaire Red 2020, Blaye Côtes-de-Bordeaux, red wine

Chemin de l’Estuaire Red 2020, Blaye Côtes-de-Bordeaux

Powerful, bold, muscular. 100% cabernet sauvignon. A v ery special bottle, aged for 16 months in small oak barrels. A lush, velvety mouthfeel with medium tannin and a long, vanilla finish. 

Boir Pour Voir 2020, Blaye Côtes-de-Bordeaux, Orange Wine

Boir Pour Voir 2020, Blaye Côtes-de-Bordeaux, Orange Wine

Boir Pour Voir 2020, Blaye Côtes-de-Bordeaux

100% Sauvignon Gris

On the nose, citrus and orange zest aromas.  Light body, light tannin.  A tart bitterness on the palette with medium finish. Enjoy as an aperitif, or pairs with hard cheeses and desserts.

 

Julien: We have a wide range of wine. But I’m going to start with…

[Première Cuvée Red 2020, Blaye Côtes-de-Bordeaux, red wine]

Which is very fruity wine. This one is more classic Bordeaux style. 

For the white is [Château Haut Grelot Sauvignon Blanc Côtes de Blaye 2022].

For 90% and very fruity, juicy, very aromatic fruit, grapefruit, and also passion fruit and it’s very easy drinking very easy drinking, very crisp.

The red is 70% of Merlot, 30% of Cabernet sauvignon. Wine aging on the lees a bit just to bring a bit of fatness.  Strawberry character. 

Both wines are very drinkable. Don’t need to age too much. Lovely with sushi, seafood, tuna, all fish.  It works pretty well with meat. So that’s my two first classic range of Bordeaux style. 

Then I have Parfum, which is 100% Malbec.  [Chemin de l’Estuaire Red 2020, Blaye Côtes-de-Bordeaux]. Fruity, easy drinking, not too heavy as Argentina wines or Malbec wine.  It’s more of a freshness and very licorice character. 

The Cabernet Sauvignon is aged in barrels for one year, very select grapes.

We make a very good balance between the fruit from the Cabernet and the barrels. From aging typical from wine. That’s two different wines which is this one a bit more on the liquorized fruit freshness side, and this one is very elegant. 

Lastly is orange wine. Bois Pauvoir, which is a sauvignon grape. [Boir Pour Voir 2020, Blaye Côtes-de-Bordeaux]

The story of this wine was Bois Pauvoir. It’s orange wine. I never made it before, but I wanted to make a wine which says let’s try to see how it’s going. And that means in French, “let’s try, you will see.”

 

Going back to cooking, what are some of your favorite things to eat with these bottles?

Julien: I’ll say for Sauvignon Blanc,  this one is lovely with tuna. Rare tuna. Even tataki tuna. It has a very fresh character, very nice acidity and it’s very well matched with tuna. 

This is one who can match pretty much with many things, but if you like pasta with tomato.  Easy drinking freshness. Very drinkable. Not too heavy and you have acidity in a tomato with pasta and that keeps your freshness. 

It pairs well with game. I like pigeon with a side of onions.  Even lamb is very nice. It works pretty well with white meat. You can say beef as well. Roasted beef on a barbecue with carrots and peppers. 

That’s very long, which is very a bit unusual, but it’s lovely with cheese.  Even with fish in tomato sauce.  Sea bass or grilled octopus. Yeah, it could be a very nice match. 

How can we find more about you and your wines?

It would be fantastic to go on Instagram and follow us and follow our story about how we try to develop in the U.S.  You can also visit our website to learn more.

Foodie Destination Dining: Ho Chi Minh City, Vietnam Redefines Global Gastronomy

Ho Chi Minh City, Vietnam Redefines Global Gastronomy as a Destination Dining

In recent years, Vietnam has become recognized as one of the must visit, premiere dining destinations on the planet. 

From bustling street food markets, where the aroma of sizzling meats, zesty herbs and fragrant spices fills the air, to the abundance of premiere fine dining restaurants showcasing local Vietnamese flavors infused into classic European recipes, Vietnam promises its international visitors an unparalleled East meets West culinary adventure. 

In 2016, Anthony Bourdain taught former President Barack Obama the art of the noodle slurp, while throwing back some local Vietnamese beers, and feasting on piping hot bowls of Bún Chả at a local Hanoian restaurant.

In a recent interview, Celebrity Chef Gordon Ramsey named Vietnam his top food destination in the world.  The Michelin Guide recently awarded three of Vietnam’s leading restaurants their coveted stars for the 2023 season. 

To say the country is achieving sensational, and well earned, praise on the global culinary stage is an understatement, and with post-Covid international tourism sharply on the rise, we thought we’d to share our top 5 picks for some of the best dining destinations within Vietnam’s bustling southern metropolis of Ho Chi Minh City.

 

SUBLIME SUSHI

Noriboi

Noriboi has reimagined traditional Japanese cuisine with their artistic, and highly inspired, modernist approach to their fine dining menus. 

Evoking a one-of-a-kind, and simply astonishing, multi-sensory gastronomic experience, their expert team of Japanese trained Master Sushi Chefs, each a Vietnamese native, apply molecular gastronomy to craft and underscore each dish, producing sublime artistic presentations, unsurpassed by even the best restaurants in Tokyo. 

Utilizing only the very finest seafood, Wagyu Beef and even rice, imported daily from Japan, and paired with regional Vietnamese and specialty ingredients, each plate is an utter triumph of taste, texture and artistic presentation. 

In addition to their daily Omakase and a la carte menu offerings, Noriboi is also known for their exclusive dining events, which upon announcement on their social media outlets becomes the hottest reservation in town, sold-out within hours of their postings. 

10-course Summer Truffle Omakase

They recently presented a 10-course Summer Truffle Omakase, where each dish was highlighted by the earthy and distinctive flavor of freshly shaved imported European truffles, and a Kegani Omakase, with the highly coveted Kegani Hairy Crabs, a seasonal Japanese delicacy, as the focus ingredient. 

If you wish to experience truly outstanding Japanese food during your trip to Saigon, Noriboi cannot be missed.

35 Ngo Quang Huy Street, Thao Dien Ward, District 2, Ho Chi Minh City

 

All-Day Dining Divine

LUCA

LUCA – Eatery & Bar Lounge is a fantastic all-day dining eatery, offering its guests a bountiful array of local Vietnamese and Western dishes to choose from, satisfying even the most discerning and astute culinary palate. 

It’s a favorite restaurant destination for neighborhood locals and visiting tourists alike, craving an inventive and sophisticated array of dishes, served at any time of the day.  With menus designed by their talented Executive Chef An, for breakfast or Brunch, the fluffy Soufflé Pancakes, decadent Luxe Lobster Benedict and their Phở Bò Luca, an elevated spin on the Vietnamese classic, are spectacular. And for the coffee lover, try their Vietnamese Salted Egg Coffee, a staple beverage from Hanoi- rich, creamy, salty and sweet. 

For lunch, the Summer Peaches and Kale Salad is crisp, refreshing, and the perfect choice for a hot Saigon summer’s day, as is the Scallop Carpaccio with raw sweet Hokkaido Scallops, gently kissed with a drizzle of Yuzu sauce for a touch of acid.  

For Happy Hour, indulge in a platter of the freshest Miyagi Oysters, perfect to pair with a late afternoon glass or two of Rosé.  And for dinner, a hardy Australian Rib Eye Steak should do the trick, served with Chef’s signature Steak Sauce.  At any time of the day when visiting Saigon, Luca is a great choice to experience a chic dining atmosphere and truly wonderful food.

49 Xuan Thuy Street, Thao Dien Ward, District 2, Ho Chi Minh City

 

American Comfort Food Infused with Vietnamese Flavors

OKRA Foodbar

Chicago, Illinois born Chef-Owner Jamie Celaya developed his menu to showcase the incredible bounty of regional produce, products, and seasonings available in Vietnam. 

Described as

“International Izakaya, third culture cuisine”

which to the laymen doesn’t make sense until you experience it, Okra offers “Subtle” small plates of vegetable forward comfort food, meant for sharing, and a selection of larger portioned “Sufficient” mains for a healthy appetite. 

Located in Thao Dien, in District two, this intimate and contemporary eatery with a laid back and unpretentious vibe serves up simply delicious food and craft cocktails, with warm and friendly service. 

Must try dishes at Okra include their spin on Street Corn, with Cilantro, Parmesan, Chili, Brown Bourbon Butter and Pork Floss, Grilled Broccolini with Truffle Crème Fraiche & Sa Tế Chili Oil, Land & Sea-Viche, a Sea Bass Crudo with Braised Pigs Ear, Chili, Lime and Bánh Tráng, and their signature Charred Okra with Preserved Lemon-Tomato Jam, Curry Yogurt, Burnt Pomelo and Sarsaparilla-za Atar. 

And to wash it all down, a chilled glass of Mùa Craft Sake on draft, also proudly brewed in Vietnam.

10 Thao Dien Street, Thao Dien Ward, District 2, Ho Chi Minh City  

 

Contemporary Vietnamese Cuisine & Cocktails 

The Triệu Institute

 

The concept of pairing craft cocktails with food is a gastronomic trend which has gained tremendous popularity in recent years in Vietnam, and no dining destination has perfected this principle better than The Triệu Institute.

They serve inventive contemporary Vietnamese dishes containing all the aromatics found within the gins of their namesake craft gin brand Lady Triệu, and their food and bespoke beverages blend in perfect harmony, allowing each patron to eat and drink simultaneously the bold, and singular flavors which Vietnam has become so famous for.  

A popular pairing include the Cured Kingfish, pickled with a housemade Hibiscus Vinegar which takes eight to ten weeks to complete, infusing sweet, sour, and floral notes deep within the fish, and a Flower General cocktail, containing Dalat Flowerbomb Gin, Wasabi, Jasmine Syrup and Seaweed Foam;  it’s a perfected combination.

10 Mac Thi Buoi Street, Ben Nghe Ward, District 1, Ho Chi Minh City

 

Vietnamese Cuisine Portraying a Story

Nén Light Restaurant

Deeply committed to producing preeminent modern Vietnamese cuisine which pays homage to their country’s rich and vibrant heritage, Nén Light’s team of outstanding culinary artists developed their restaurant’s concept of Conscious Vietnamese Cuisine (Ẩm Thực Nhìn) to showcase their knowledge, appreciation and deep respect for their native roots and beloved culture. 

Serving wildly creative, 6-9 course storytelling tasting menus, they showcase hyper-local Vietnamese ingredients discovered on foraging trips throughout Central Vietnam, and guide each guest though a unique and unparalleled culinary journey which engages all five senses. 

Along with a Sake pairing, expertly curated by their in-house Sake Sommelier, and a “Conversation Pairing”, allowing servers to share the story behind the evolution of each plate,  a visit to Nén Light Restaurant will guarantee a singular and unrivaled immersive Vietnamese dining experience.

122/2 Tran Dinh Xu, Nguyen Cu Trinh Ward, Ho Chi Minh City

 

For DC, it’s a Rose’ Summer! NBA Hall of Famer Tony Parker shares his Dinner Party Secrets and future of Rose’

NBA Hall of Famer Tony Parker shares his dinner party secrets, favorite french summer escapes and the future of the Rose’ Revolution.

In his incredible basketball career, Tony Parker earned four NBA Championships with the San Antonio Spurs, was selected for six All-Star teams and named MVP of the 2007 Finals.

But these days, his passion for food and wine is keeping him even more inspired.

Starting as a boy growing up in France, the memorable dinner parties he hosted during his NBA days, his summer escapes to French Vineyards during the off-season. 

It’s no surprise that now he diving into the French wine world, buying Château La Mascaronne in Provence with legendary business partner Michel Reybier.

A magnificent adventure for the next vintage of his life’s journey.

Château La Mascaronne Rose' COURTESY OF CHÂTEAU LA MASCARONNE

Château La Mascaronne Rose’ COURTESY OF CHÂTEAU LA MASCARONNE

Today I sat down with Tony Parker (over audio-only speakerphone) for a conversation about dinner parties, french vacation, getting busy in vineyards, and the future of Rose’ wine. 

The conversation has been edited for length and clarity.  The full conversation can be found on our YouTube channel.

Also, the podcast version is here:

 

 

You’ve been diving into the world of winemaking with Michel Reybier and his team. Can you talk a little bit about the adventure, any surprises or lessons?

 

It’s been amazing. I always wanted to invest in a project like that. The first time I tried wine was when I was 17 years old. I wanted to keep learning about it and get my knowledge better around the wine world. And so when I was 19, I finally made enough money to afford all those great wines.

I was lucky enough to play for a coach who loved wine, had a huge collection, was reading wine magazines every trip. And so that’s how we bonded. As I got better, in my knowledge of wine, I started to invite all the best [people] in San Antonio to come to do a nice dinner at my house with Coach Popovich, and then the next day I would invite them to a Spurs game.

Château La Mascaronne COURTESY OF CHÂTEAU LA MASCARONNE

Château La Mascaronne COURTESY OF CHÂTEAU LA MASCARONNE

Then during the summer I started making trips to the vineyard. I started to know them better. Because in the wine world, obviously, you have great families. They’re super passionate. And that’s how I started; working on my allocation and the good bottles, the Reserves. 

Tony Parker and Michel Reybier - SEBASTIEN CLAVEL

Tony Parker and Michel Reybier – SEBASTIEN CLAVEL

When I retired I wanted to be more involved. But it’s very hard to invest in the wine business because it’s either in the family for generations and generations.  Those big companies buy everything. And so I was very lucky, through mutual friends I met Mr. Reybier and after talking for six or eight months, we decided to become partners. Now I’m a proud Owner / Ambassador / Everything.

 

You mentioned the wine dinners you had in San Antonio. Just for us massive foodies, can you help us fantasize for a moment?

What kind of food was served? What kind of wines were poured? Can you take us back to those nights?

 

I had a private chef. My private chef would work with the vineyard. We tell them who’s coming, how many people, which bottles and what year they will send us. 

Then they will work with my staff to make sure we make a menu accordingly, to make sure that everything is matched with what we are drinking.

So when the [dinner party] came to my house, we tried [the vintages] 1969, 1982, 2000 and 2009. It was unbelievable. Great bottles, great vintages. 

And for me, I’m very lucky too because I’m born in 1982 and it’s one of the best years for wine, especially in Bordeaux. So every time I visit a castle in Bordeaux, the employees are always super happy because it’s a good opportunity for them, as the owner, to open an ‘82 [vintage]. 

Most of the time, they’ll come and say thank you to me, saying it’s [their] first time trying an ‘82 [vintage]. Because nowadays, they don’t open those 82’s a lot.

 

 

You’ve hinted at your sports background, obviously you have become a master. Is there any lesson that you mastered in sports that you’ve brought into the wine world with you?

 

The passion and the work ethic. Obviously in the wine world I will never try to be and talk like a Sommelier, they studied for that. Even if I have good knowledge and I’ve been working with vineyards.  And I’m learning all the time, especially since I’ve been owning vineyards. I did Harvest. I did the assemblage.  Which is when you try all the possible [options], and you decide what the wine is going to be.

Tony Parker and Michel Reybier - SEBASTIEN CLAVEL

Tony Parker and Michel Reybier – SEBASTIEN CLAVEL

I’ve been working with great directors.  Our director is unbelievable. The director at La Mascaronne, she’s great too. And so for me, it’s been great knowledge, and a great learning process to learn even more about wine.

What inspired you to choose the partner with Chateau La Mascaronne?

 

When I met him, I knew he was huge in the wine business and obviously it brings a lot of credibility when you work with somebody like Michel Reybier because he’s been at this for so long and he’s the owner of one of the best wines in the world with Château Cos d’Estournel.

That’s how I knew him and that was big time. When he talked about La Mascaronne, he bought it from Tom Bove.

Back in 2006, when I started going on vacation every summer, I started drinking Rose’ with my brothers and my friends. We love rose’ in the summer. 

That’s when Miraval took off.  Brad Pitt bought it with Angelina [Jolie]. He bought Miraval from Tom Bove.

Tony Parker at Château La Mascaronne COURTESY OF CHÂTEAU LA MASCARONNE

Tony Parker at Château La Mascaronne COURTESY OF CHÂTEAU LA MASCARONNE

So [I thought] if Tom Bove hit that property perfectly with Miraval, for sure [it can happen] with La Mascaronne, it’s just a matter of time before we can do something amazing.

What’s next for you as far as the wine world goes?

 

Our premium rosé just came out from La Mascaronne.  Only 3,000 bottles.

We’re working on more premium one’s now.  I think that’s where things are going with rose’s.  All these big companies and all the knowledge that they get from the red wines is coming into the Rosé world, where the Rosé is going to get better and better.

For more information on Tony Parker and La Mascaronne:

La Mascaronne’s website

La Mascaronne’s Instagram

Tony Parker’s Instagram

Planet-Based food? You heard right. Find out more from Chris Langwallner and WhatIf Foods

Planet-Based food? You heard right. Find out more from Chris Langwallner and WhatIf Foods.

WhatIF Foods believes in a better better.

Tasty, delicious foods that are better for our bodies, better for our taste buds and farmer buds alike. Better for degraded lands, our eco-systems and naturally… better for cows.

Today I had the chance to have a conversation (via zoom) with WhatIF Food’s Chris Langwallner to talk about inspiration, their foods, their flavors and the science and technology making it all happen.

This conversation has been edited for length and clarity.  For the full conversation visit our YouTube channel.

Today we are here with Chris Langwallner from What If Foods. Thanks for joining us today.

Absolute pleasure. I cannot thank you enough. It’s fantastic to be here and letting our story get out a little bit. So thank you very much. I’m excited because it’s gonna be a lot of fun.

 

 

We’re talking about plant-based foods, we’re talking about planet based foods and for a “better-better” world. I’m hoping you’ll clarify that for us.

 

I look forward to it. Yes, it’s all about a planet based food company. It’s all about regenerating. It’s all about reconnecting to communities, restoring the greater land, and making sure that we are replenishing the nutrients we need on a day-to-day basis.

 

What inspired you to get into plant-based food?

 

To be honest with you, as a planet based company I think what really inspired me to get into a better way of doing things is actually a call out of my grandfather.

He has been always saying, leave this planet a better world than how you found it. When I was a young boy, I couldn’t understand. It was too abstract. I couldn’t really get my head around. But as I was then working in the industry for 20, 25 years you look behind the scenes, and you see how food is being manufactured on large scale and how profitability over shadows a lot of decision making.

And on the other flip side of the coin, there is a community out there, about 2.6 billion people. This planet makes a direct income or an indirect income from farming activities. And the vast majority, more than two thirds of these people are the poorest of the poor. And we are leaving them behind. And that’s not fair to them because what we have on the plates has been harvested by them.

They take care of their land. And if we leave them behind in the current state of affairs We’ll see many tears in their eyes. And it doesn’t have to be that way. It can be totally different. And hence my strife was really to look at the planetary health and its affairs as well as humanity overall.

And thinking about that must be a better way of doing things and how can we improve it, not incrementally, but really make a system change. And here we are basically inspired by my grandfather. 

On your website, you take some very science-based heavy content and you make it fun and easy.  Talk about that process.

 

It’s a team effort. Honestly, there’s a huge team behind the scenes that works tirelessly on improving our communication and our style and our tone. But the essence of it all is that we understand that Gen Zs and today’s youth are essentially those consumer groups that are on this planet.

Probably the first sort of generation that is fully educated in sustainability. And they have their ability today by one click of a button to really look behind the scenes and understand whether or not there is BS or whether or not there’s transparency, there’s honesty, and there is a different approach to things.

So that is one aspect of things. So we wanted to really make sure we are speaking to the youth on this planet. The second aspect of it all is that, You open your social media feeds today, or you open a media channel, you switch on your television and you are bombarded with bad news, after bad news.

And quite frankly, I have worked in universities and with students and I have been shocked by the fact that people, young guys, talk to me, ‘Hey, I don’t care about sustainability. I don’t care about our planet because it’s so crappy. Everything is so bad. I might as well just enjoy the time span I have on this planet.’

 

And I was shocked in contrast to what my grandfather told me. Today’s youth, some of them, not all, a fraction of them think like that. Or in other words I met this young girl and she says, I don’t know if I want to have children. Because I don’t know whether or not I would like to give birth to people that then inherit a planet that is so hot.

And all of that together was just making me restless and I wanted to really change things and and take this finite time span that I have on this planet to try as hard as I possibly can to leave it better than I found it. And that’s what I strive for. Hence we’re speaking with a fun and engaging voice.

We are speaking with colors and we are speaking with cartoons so that we basically get this heavy message across in an uplifting way and saying, Hey, you can be part of something. That actually does the opposite. It’s not grim. Yes. If we change, we can make this. We’re a better place and here we are.

Thanks for the call out. The credit goes to my team.

 

As we segue into the products themselves, what I wanna highlight is this BamNut Is that the nickname for the Bambara Groundnut?

 

Yeah, so we came up with Bamnut as a short version, as an acronym for the Bambara Ground Nut, which in reality is a legume, a legume that helps us fix nitrogen organically in soils that are essentially degraded and left behind by intensive agriculture.

The Bamnut word came about in Singapore. We actually did not quite know when we started using it. We didn’t quite know how the Americans would pronounce it. And then we found out, alright, it’s the Bamnut. So it all turned out to be so witty and entertaining and just perfect fit for a “better, better” to be honest.

 

Because that’s a main ingredient in all of your food. Let’s talk about what is a BamNut. Why is it magical and unique?

 

I was walking through the world of agro food over the past 20 years, and I’ve always been hugely concerned about the massive speed of land degradation, particularly on arid land.

And that’s getting accelerated because of climate change; and the weather is changing; and the rains and the monsoons are not hitting regularly anymore. So it becomes increasingly more difficult to plant, the planting season to make sure that you are having the seeds in the ground before the rains hit them and so on and so forth.

So it becomes really challenging for folks. So land turpitation has always been a huge concern of mine because another, on the flip side of that, we are losing about 25 soccer fields worth of arid land every minute, while at the very same minute, the same amount of primary forests have been cut down.

So if you compare and contrast these two figures, what it tells me is that in order to make way for the old food industry, we actually cut primary forest and we leave land behind. And that is the wrong thing to do. That is one aspect of things. 

The other aspect of things is I had once the fantastic opportunity to have an interview with Dr. Roy Steiner of the Rockefeller Foundation. And he gave a casual shoutout and he said, nowhere in the world do we produce and consume enough legumes. And I was thinking, why does he say that? But then it’s quite obvious if you think it through, because we are depending so much on crops that the land that basically holds the crops is deprived from organic nitrogen fixing crops like the legumes, and in the absence of nitrogen being fixed through the legumes, we throw endless amounts of synthetic fertilizers on the ground in order to make up for it.

That’s an aspect of things that also worried me.  But today the input costs have gone through the roof is it unravels all over the world and it has gotten more and more expensive to do so the degrading of land in one pocket, I was basically going through my work with that sort of lens.

Then there’s this whole water issue. We are big time irrigating crops, but what does that do? It just slows down the loss of water tables because the moment we take water out of the ground, the water tables are collapsing. I have numbers for that. I had a business in India a long time ago, and it used to be 30 meters, and today it’s probably 90 to 120 meters.

So water is basically a huge issue. There was another lens through which I looked at, and then I was at a conference in Jakarta, and I happened to run into a scientist. He said to me that he works on the Bambara groundnut. It’s a complete crop.  I thought, “Oh, that’s interesting. So what does that mean?”

And I started to really explore that much more deeper. And a complete crop turns out to be essentially a crop that has all micronutrients in the sort of right balance that we need. On top of it, it has all nine essential amino acids that we need. It has rich fatty acids, quality fatty acids, as well as car complex carbohydrates.  So fiber. 

You remember the forgotten macronutrient fibers for our microbiomes? So I got really inspired. So I looked up the amino acid profile and I saw it is rich in plutonic acid or spartic acid. So these are very cool amino acids in terms of generating nice flavors. And off I was; I organized the first couple of five kilos and the trial started, and that’s years and years ago.

In the meantime, the Bambara groundnut actually taught us a few lessons because it’s a very hearty nut and it really takes an effort to make cool products outta it.

 

It’s called a complete product, is that correct?

 

A complete food.  A complete crop or complete food crop.

 

Right now all of the products on your website are based from BamNut. I see Bam Nut milk. I see noodles with seasonings, and then there’s bundles and swag and all kinds of delicious things.

In the future, are we expanding that beyond or what’s the scope?

 

We would love to explore new categories as we build our business. There are so many occasions throughout the day where we can actually incorporate the bambara ground in exciting products, and we look forward to doing that.

Our focus right now is definitely our milk portfolio. It’s a wonderful product. I encourage everybody to have a little taste and Judge for yourself. We have a client in Los Angeles, a coffee roaster, who said ‘This is the closest thing to cow milk that I’ve ever seen in plant-based milk.’ 

We call it planet based milk. I have to say again, shout out to my team in the R&D side of things because they have established a wonderful product essentially with just three ingredients: that’s water, the bambara groundnut, not coconut oil. The rest is essentially technology behind the scenes that actually makes it foam nicely, very stable foam, small bubbles. So you can do latte art. 

Our Airy [flavor] is essentially the one that I would use for a nice drink, like a shake.

In between there is the Every Day [flavor] that goes essentially into my cereal in the morning. 

What are the flavors?

 

Today we are in the market with three different products.

The first one in a slightly black sort of packaging is the Barista. It has the richest mouthfeel. It is the creamiest. We have designed it to perform fantastic or be able to perform fantastic latte art. So it really goes into the cappuccino sort of an experience rather nicely.

I personally take it also for Boba tea. I might as well use the bambara groundnut and foam it up. 

I have my little trick with the barista. I actually froth it in the frother and I put my espresso shot into the frother with the barista together. So I froth it together. But that is just me. I just like it that way. 

Then we have the purple package, which is our Everyday. My wife uses it in baking. We do make cakes, like traditional Austria style, and we totally use only the Everyday [flavor] for that.

Friends of mine [pour] it into their cereals in the morning. It’s a little bit richer, earthy, nutty in character because we do tend to roast the nuts a little bit stronger in the process of making it.

Last but not least, we have our Airy [flavor], which is the lightest one of it all. It is the mint colored package. It is the one that people take into milkshakes and protein shakes. 

 

Let’s move on to Noodles

 

We wanted to create technologies that help us regenerate what’s broken. And today a large portion of all ramen that is being consumed on a day-to-day basis globally is deep fried in palm oil. Palm oil leaves huge banks of land degraded behind, particularly after the third cycle of palm plantations being grown.

We see the aftermath of the palm plantation industry essentially now in Southeast Asia. Therefore we were alerted when we started this project to basically say no to frying and no to deep frying and no, to essentially dehydrating instant noodles or ramen using that sort of process.

So we invented a technology that actually took that sort of challenge away. We invented an industrial scale air frying technology. Once you actually don’t fry anymore, you save about 20% of the space because 20% of palm oil is [based] in the noodle product of classic ramen.  That’s what it absorbs in the frying process. 

So if you don’t deep fry, you save 20%. Now nutrients will survive. Now colors may survive.  Then we replaced all the palm oil with the Bambara. 

We started to actually say, how can we bring color and different flavors and textures on the plates of consumers? And we created these four different products with the four different colors, which is essentially the black one, which is charcoal driven, moringa is green, pumpkin is orange and the original is yellow.

So four different options, all the same philosophy. 

The backbone of making it is the same, but then we add different nutrients to it to have fun, and then we add fancy seasonings to it, which makes just a nice flavor experience as well.

 

 

Our audience is passionate, hungry, curious, foodies. What does it actually taste like?

 

I’m extremely proud of our Noodles because even without the seasonings, you can cook them up and eat them and you will have a wonderful experience.

Try and contrast that with other ramen that you find in the market, and you will come back to our offering immediately because they’re just tasting nice. 

So our starting point of then adding the seasonings to it, like hot and spicy, or the mushrooms is an easy undertaking. It is actually an easy sort of concept to work with because if you have a neutral and nice taste to start with from the noodle base, you can build interesting flavor profiles on top.

Rather than having to use heavy flavors to mask off-flavor from a product base, or not so nice processes or even crappy raw materials. We don’t have that challenge. 

We also decided very early on to keep the salt at a minimum to stay away from any flavor enhancers. No MSG,  we’ve tried to keep it as clean as we possibly can.

We’ve tried to use as much spice as we can access.  No flavoring and stuff like that. I’ve been in that industry for over 20 years.  We thought let’s stay honest, to the product as well, to the noodles as well. And that has been a fantastic journey.

Our “Original, is a hot and sweet, hot and spicy pairing.  In Southeast Asia, it’s based on wok cooking. That’s my personal favorite. I eat it on salads with a little bit of a balsamico dressing

We have with Sesame Garlic, many kids who go for a green one. 

Pumpkin with the traditional Indian curry offer a great pairing. Watch out, it comes hot and spicy.  Typical Indian flavors. 

Last but not least is our charcoal with mushrooms. It’s fantastic for, if you go out to have a beer and come home and wanna have a bite, go for it. It’s a good one. 

How did you decide which flavors to choose? Was it a lot of trial and error?

 

There’s a lot of trial and error. There’s a lot of pairing up with our noodles.

What we have tried to do is really look into what are the best pairings for these sort of flavors.

From that point of view, we also wanted to stay with our seasonings. We wanted to stay essentially planet based.  None of our ingredients have any animal derived products in it.

You look at the charcoal, you cook it up, you eat it, you give it to a chef, let him experiment around. 

We had a Spanish chef take our charcoal and put it into a paella. All of a sudden there was a totally different sort of recipe.

The way we actually derived the final products has also a lot to do with people that actually use it day-to-day in the kitchen and learn from them.

 

What’s the future of WhatIf foods?

 

We are going to enter new categories of food and we are gonna expand our existing categories with new products. 

But I probably would love to use the opportunity to take you along on a more philosophical sort of journey for WhatIf foods and what comes hopefully in the next couple of years to come, because I think we have a better opportunity that needs doubling down now.

What I’m talking about is really the cost of the way we are making everything right from originating bambara groundnut, with partnering farming communities in all parts of Ghana. Encouraging them, making the ingredients ourselves, and then making the food applications, making the food, and then basically taking it to retail all the way through to Manhattan and other parts of the US.

So it’s that entire regenerative value chain that we have created and what that actually represents to us is an opportunity to really explore the intersection between soil health and restoring the soil that has been once degraded from intensive agriculture. 

It is that intersection of renewable energy because the Bambara groundnut now grows in a shell and hence the shell has energy in there and can be used in order to fire up essentially for power.

If you do that smartly, you generate biochar. With biochar, you then actually sequester carbon from the atmosphere into the soils permanently for hundreds, if not a thousand years to come.

 And last but not least, another intersection is wellbeing for consumers. We call them “Better Believers” as well as farming communities because we work with them directly.

We are proud of the fact that we have increased profit, not income; profit of farmers who work with us by 300%. 

At 2.5 acres, these farmers are permanently uplifted above the poverty line. That’s the intersection we really wanna double down to. Again, soil health, renewable energy, carbon sequestration.

Well-being for both the better believers as consumers, as well as the farming communities. Its possible and we’re looking forward to doing that on a large scale. If we wanna fulfill the demand that we hopefully can create, then we will probably need about 20,000 farmers to do that in the next five to ten years to come.

And then generate all the energy that we need internally to be there for carbon zero.  Even further carbon or maybe even participate in the carbon market through certificates. That’s our next challenge. That’s where we wanna go.

 

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Moscato d’Asti Winemakers Launch #AstiVibe Summer at NYC Lunch

Moscato d’Asti Brings Perfect Summer Flavors to Midtown Manhattan Lunch

A perfect welcome to the season as Summer truly begins. 

On June 19, Consorzio Asti DOCG and Marina Nedic from I.E.E.M. hosted a masterclass and Moscato d’Asti DOCG tasting at Midtown Manhattan’s Il Gattopardo Ristorante

Cha McCoy Giacomo Pondini, Director of the Consorzio Asti DOCG and representatives from the wineries: Luigi Coppa of Coppa, Stefano Chiarlo of Michele Chiarlo, Marco Dogliotti of La Caudrina, Gianpiero Scavino of Vignaioli Santo, Stefano Ceretto of Ceretto and Andrea Costa of Marenco.

Cha McCoy led the discussion with: Giacomo Pondini, Director of the Consorzio Asti DOCG and representatives from the wineries: Luigi Coppa of Coppa, Stefano Chiarlo of Michele Chiarlo, Marco Dogliotti of La Caudrina, Gianpiero Scavino of Vignaioli Santo, Stefano Ceretto of Ceretto and Andrea Costa of Marenco.

Sommelier, Public Speaker, and Beverage Programmer Cha McCoy led the discussion with a panel of experts, including: Giacomo Pondini, Director of the Consorzio Asti DOCG and representatives from the wineries: Luigi Coppa of Coppa, Stefano Chiarlo of Michele Chiarlo, Marco Dogliotti of La Caudrina, Gianpiero Scavino of Vignaioli Santo, Stefano Ceretto of Ceretto and Andrea Costa of Marenco.

Consorzio Asti DOCG History and Importance

 

The Consorzio Asti DOCG was founded in 1932 for the protection, enhancement and promotion of their wines. Based on their efforts, Asti received the DOC in 1967 and the DOCG in 1993.   

There are 6,800 producers with over 9,900 hectares of vineyards.  Production reached 60 million bottles of Asti Spumante and 42 million of Moscato d’Asti, under the leadership of the Consorzio. Over 90% of the production is exported. Moscato D’Asti and Asti Spumante share the same DOCG.

 

Moscato d’Asti DOCG comes from Moscato Bianco (Muscat Blanc à Petits Grains) strain of grapes.  One of the oldest known varieties of wine grapes and grows in the Piedmont regions of Langhe-Roero and Monferrato, a zone located between Italy’d Ligurian Coast and the Alps.

 

Moscato d’Asti is only slightly sparkling (called frizzante) and low in alcohol (5% ABV).  It is vintage dated and suggested to  be drank by the vintage date.

How Moscato d’Asti is produced

 

The technique for Moscato d’Asti has become known as the “Asti Method”.  The fermentation of the grape juice is stopped earlier so that sweet wines do not lose their character and retain high sugar content. The method does not include secondary fermentation.

Moscato d’Asti is a wine that is can be enjoyed on its own or paired with desserts and appetizers from seafood to nuts and cheeses. 

Tasting Incredible Moscato D’Asti 

 

Today we were fortunate to taste through several examples of incredible Moscato D’Asti.  With each on, aroma, tastes, and food pairing inspire your palette.

Moscato D’Asti “Moncalvina”  2022 Coppo

Moscato D’Asti “Moncalvina”  2022 Coppo

Moscato D’Asti “Moncalvina”  2022 Coppo

 

Moscato D’Asti “Moncalvina”  2022 Coppo. The vineyards are in Canelli.  The wine is made from 100% Moscato Bianco di Canelli. The soil is calcareous marl and the vineyard is at 250 meters above sea level. 

 

Straw colored with subtle green reflections. On the nose, floral notes along with peach and pear. Fresh, elegant and aromatic on the palate with a light fizziness. A great pairing for cakes, cookies, fruit based desserts.

Moscato D’ Asti “Nivole” DOCG 2022 Michele Chiarlo

Moscato D’ Asti “Nivole” DOCG 2022 Michele Chiarlo

 

Moscato D’ Asti “Nivole” DOCG 2022 Michele Chiarlo

 

Moscato D’ Asti “Nivole” DOCG 2022 Michele Chiarlo The vineyards are in the historical area most suited for Moscato Bianco. The soil is of sedimentary marine origin, white and sandy. 

 

Brilliant straw yellow in the glass. Elegant, tropical fruit aromas with peach and apricot.  Fine bubbles and a crisp finish.  Excellent pairing with fresh pastries, add some strawberries and peaches.

 

Moscato D’Asti “La Caudrina” 2022 

Moscato D’Asti “La Caudrina” 2022

Moscato D’Asti “La Caudrina” 2022 

 

Moscato D’Asti “La Caudrina” 2022 Azienda Agricola Caudrina The vineyards are located in Castiglione Tinella at 280 meters. The soil is marl-limestone and the exposure is south/southwest. Harvest is by hand.  

 

The nose reveals notes of lemon, candied mandarin and subtle white fruit. The palate has a supple almost velvety mouthfeel.  But a slight acidity provides balance with minerality. Candied white peach, white flower, orange blossom.  Pair it with flaky desserts like tarts and strudels.

Moscato d”Asti “Vignaioli” Di Santo Stefano” 2022 

Moscato d”Asti “Vignaioli” Di Santo Stefano” 2022

Moscato d”Asti “Vignaioli” Di Santo Stefano” 2022 

 

Moscato d”Asti “Vignaioli” Di Santo Stefano” 2022 Ceretto The vineyards are in Santo Stefano, Belbo, and Calosso at 300 – 350 meters above sea level. The soil is whitish loose marl composed of clay, sand and silt. 

 

Straw-yellow.  Vibrantly fruity nose which is aromatic and persistent as though it’s playfully tapping you on your chest to pay attention to it..  Beautifully balanced mouth with jasmine and honeysuckle, low alcohol, acidity, crisp freshness.  Pair it with a flaky crusted pie or tart.

Moscato D’Asti  “Scrapona”  2022 

Moscato D’Asti  “Scrapona”  2022

Moscato D’Asti  “Scrapona”  2022 

 

Moscato D’Asti  “Scrapona”  2022 Marenco Vini.   The vineyards are in Bagnari Valley and Strevi at 320 meters above sea level and the soil is calcareous marl. Grapes are manually selected and harvested at the beginning of September.

 

Intense straw yellow color. Delicate stone fruit nose with subtle balsamic hints on your second approach. The sweet, slightly viscous. Touches of almond on the finish. Pair it with nuts and soft cheeses like brie.

 

An incredibly afternoon of discovery and tastes thanks to: Consorzio Asti DOCG, Marina Nedic from I.E.E.M., Cha McCoy, Giacomo Pondini, Il Gattopardo.

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