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Sofitel Saigon Plaza Celebrates Its 25th Anniversary, commemorating a quarter century of Joie de Vivre in Vietnam

Sofitel Saigon Plaza Celebrates Its 25th Anniversary, commemorating a quarter century of Joie de Vivre in Vietnam.

Sofitel Saigon Plaza is delighted to commemorate a significant milestone this October with the celebration of its 25th anniversary.

Drawing inspiration from local Vietnamese culture and traditions while embracing life with a French zest is what the hotel successfully stands for a quarter century.

Daniël Stork- Consul General of The Netherlands_Mario Mendis-Sofitel Saigon Plaza GM and guests

Daniël Stork, Consul General of The Netherlands, Mario Mendis, Sofitel Saigon Plaza GM and guests

Since its establishment in 1998, Sofitel Saigon Plaza has consistently delivered a 5-star luxury experience marked by heartfelt service and hospitality excellence in the heart of Ho Chi Minh.

Globally acclaimed through the decades, Sofitel Saigon Plaza has welcomed dignitaries and political figures, from the former French President Francois Hollande to the US Secretary of State John Kerry.

Ambassador Lesly Benoit of Haiti performing with Jazztown

Ambassador Lesly Benoit of Haiti performing with Jazztown

On October 5th 2023, Sofitel Saigon Plaza hosted an enchanting Anniversary Dinner at its opulent Diamond Hall in presence of Mrs Maud Bailly, CEO of Sofitel.

Maud Bailly, CEO of the Sofitel, M Gallery & Emblems Worldwide

Maud Bailly, CEO of the Sofitel, M Gallery & Emblems Worldwide

At this extraordinary soirée, the hotel had the privilege of hosting esteemed guests, ranging from international diplomats and government officials to renowned celebrities, CEOs of prominent corporations, and dedicated Heartists (Accor team members) who have passionately served Sofitel Saigon Plaza for over two decades.

Chef Kieko Nagae

Chef Kieko Nagae

The honoured guests were thus invited to enjoy a sumptuous six-course dinner crafted by Michelin-star and celebrity chefs from Asia and France. This exquisite evening was topped off with spectacular performances blending these two cultures. To mark the occasion, Heartists whom are within the property since the opening have been highlighted and recognized for their exceptional commitment and remarkable work.

“Founded almost 60 years ago, Sofitel was the first French luxury hotel brand to develop an international network of hotels and resorts…

Maud Bailly

CEO of Sofitel

“…Each of the establishments now artfully blends the French art-de-vivre with the essence of the local destination, offering chic design, the best of culinary arts, and exceptional personalized service. The 25th anniversary was truly an illustration of the cultural link between France and Vietnam, exemplifying the symbolism of the Sofitel logo, which signifies the seamless blending of French and local cultures. Over these two and a half decades, we have not only celebrated the excellence of Sofitel but also the enchanting partnership of Saigon’s vibrant spirit with the elegance of French heritage. At Sofitel, we want to inspire people to celebrate life and its beauties with joy, impertinence, and, most of all, pleasure! This celebration embodies the essence of our vision, where the rich traditions of Saigon meet the sophistication of French savoir-faire, creating a world of endless delight and unforgettable moments”, commented Maud Bailly, CEO of Sofitel.

 “It is a privilege to be part of an establishment that has redefined luxury, elegance, and service in Ho Chi Minh City. Our gratitude goes to our valued guests, passionate team, and partners who have been unwavering supports in this journey. This anniversary not only pay tribute to our past but also reaffirms our dedication to offer unforgettable experiences to our guests in the future”, said Mr. Mario Mendis, General Manager of Sofitel Saigon Plaza.

Michelle Wee- CEO Standard Chartered Vietnam - Madame Trang Le Counsel General Daniël Stork of The Netherlands

Michelle Wee- CEO Standard Chartered Vietnam – Madame Trang Le R- Counsel General Daniël Stork of The Netherlands

The festivities will continue during the 5th Saigon Gourmet Week, taking place from October 6th to 8th at Sofitel Saigon Plaza.

Event Curator and Producer Tracie May-Wagner

Event Curator and Producer Tracie May-Wagner

This event promises a delightful array of culinary experiences, including immersive cooking classes, exclusive lunches and dinners, and an unforgettable brunch featuring renowned chefs.

Phoung Nam Art Theater

Phoung Nam Art Theater

The lineup includes Sébastien Voelker (French Pastry Chef), Truc Dinh (Vietnamese Chef), Shozo Tsuruhara (Japanese Chef), Victor Savall (Spanish Pastry Chef), Sakal Phoeung (French-Cambodian Chef), Keiko Nagae (French-Japanese Pastry Chef), Vuong Vo (Vietnamese Chef), Adrien Guenzi (French Chef), and French Michelin-Star Chef Thierry Renou.

Sofitel Saigon Plaza

Sofitel Saigon Plaza harmonizes the sophistication of French art de vivre with the vibrancy of local Vietnamese culture, delivering a luxury hospitality experience enriched by genuine heartfelt service. Conveniently located in a tranquil enclave on Le Duan Boulevard, Sofitel Saigon Plaza places you in the heart of Ho Chi Minh City’s business, cultural, and shopping district.

The hotel boasts 286 rooms and suites adorned with refined décor and deluxe amenities, a fitness center feauring advanced exercise equipment, and an outdoor swimming pool with breathtaking city views.

Sofitel Saigon Plaza also features five dining establishments serving local and French cuisine, seven polished meeting rooms, and an opulent ballroom equipped with state-of-the-art facilities, making it the ideal destination for business, leisure, meetings, and gatherings.

Sofitel Hotels & Resorts

Sofitel Hotels & Resorts is an ambassador of modern French style, culture and art-de-vivre around the world.

Established in 1964, Sofitel is the first international luxury hotel brand to originate from France, with more than 120 chic and remarkable hotels in many of the world’s most sought-after destinations. Sofitel exudes a refined and understated sense of modern luxury, always blending a touch of French elegance with the very best of the locale.

Sofitel also includes a selection of heritage luxury hotels under the Sofitel Legend banner, renowned for their timeless elegance and storied past.

Some notable hotels in the Sofitel portfolio include Sofitel Paris Le Scribe Opera, Sofitel London St James, Sofitel Dubai The Obelisk, Sofitel Legend Old Cataract Aswan, Sofitel Mexico City Reforma, Sofitel Legend Santa Clara Cartagena, Sofitel Legend Metropole Hanoi and Sofitel Ambassador Seoul.

Sofitel is part of Accor, a world leading hospitality group counting over 5,400 properties throughout more than 110 countries, and a participating brand in ALL – Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services and experiences.

sofitel.accor.com | all.accor.com | group.accor.com

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DC’s Apéro, Napa’s Be Bubbly, NYC’s Coqodaq: Top 10 Bars and Restaurants for Champagne from Bureau du Champagne

Napa’s Be Bubbly, NYC’s Coqodaq, DC’s Apéro: Top 10 Bars and Restaurants for Champagne from Bureau du Champagne

From Napa to DC to Manhattan and just 7 other sparkling stops!

Bureau du Champagne, USA today announced its annual list of the Top 10 Bars and Restaurants where Champagne plays a starring role. The list, now in its third year, recognizes establishments that elevate and celebrate the uniqueness of the sparkling wine that comes only from Champagne, France.

Released in advance of Champagne Day 2024, the list showcases Champagne standouts in every U.S. region. It recognizes restaurants and bars that take special care to offer Champagnes from a wide variety of producers, list them properly on their menus, and serve them with élan.

“We received nominations for spectacular bars and restaurants across the country, and selected from them a list of destinations that embody the spirit of Champagne,”

Lori Russo

Director,

the Bureau du Champagne, USA.

“While these restaurants and bars differ in style, spanning the spectrum from fine dining to fried chicken, they all have one thing in common: they understand what makes Champagne special. For that, we couldn’t be prouder to raise a glass to them on Champagne Day and the rest of the year.”

The full list of this year’s featured bars and restaurants can be found below in alphabetical order:

  • ApéroWashington, DC: Apéro’s list of more than 700 wines places special emphasis on Champagne. The intimate setting in DC’s popular Georgetown neighborhood is an ideal spot to explore an extensive list of Champagnes smartly organized by style.
  • Be BubblyNapa, Calif.: In the heart of California wine country, Be Bubbly takes care to showcase Champagne with a menu that includes a map of the region’s five wine-producing districts and a philosophy of Champagne as a celebration of life.
  • Boiler RoomOmaha: The wine list at this terroir-focused restaurant, originally conceived by a Master Sommelier, offers a broad range of Champagnes at varying price points so everyone can join in the celebration.
  • CharlestonBaltimore: The wine program at Charleston emphasizes the special relationship between wine and food. The Champagne list, which spans three pages of its menu, explains the magic of Champagne along with a diversity of tasting profiles.
  • CoqodaqNew York: Proving the versatility of Champagne, Coqodaq pairs the sparkling wine with both caviar and its signature bucket of Korean fried chicken.
  • CoupesDallas: Coupes bills itself as a bar for Champagne. True to its name, its vast menu of Champagnes explains that “Champagne is a sparkling wine, but not all sparkling wines are Champagne.”
  • Fizz Champagne & Bubbles BarSacramento, Calif.: Fizz believes in celebrating everyday triumphs with Champagne. Its menus and events elevate Champagne from France and distinguish it from other sparkling wines.
  • La Vie, Waikiki, Hawaii: La Vie’s emphasizes farm-to-table dining with French flair, so its large selection of vintage and non-vintage Champagnes creates the perfect complement, and the view is special, too.
  • Pops for ChampagneChicago: Known for its special events, tastings, Champagne education and a vast list of Champagnes of every style, Pops has been dazzling Chicago with Champagne since 1982.
  • Sexy FishMiami: The extraordinary interior of this Brickell restaurant is matched only by its extensive list of Champagnes both accessible and rare.

For more information on Champagne Day or to find an event near you, visit champagneday.champagne.fr. More events will be added in the near future, so check back often.

Bureau du Champagne, USA, is the official U.S. representative of the Comité Interprofessionnel du Vin de Champagne (CIVC), a trade association representing the houses and winegrowers of Champagne, France. The Bureau works to advance the CIVC’s mission of defending the interests of the Champagne appellation worldwide through education and advocacy. For more information, visit us online at www.champagne.us.

DC to TX for Gin: Self-made Billionaire John Paul DeJoria acquires Waterloo Gin

Self-made Billionaire John Paul DeJoria acquires Waterloo Gin

Passionate entrepreneur and philanthropist John Paul DeJoria, the self-made billionaire founder of Patrón Tequila and Paul Mitchell hair care, has announced the purchase of Waterloo Gin, the first gin brand distilled in Texas.

Developed by Treaty Oak Distilling in Dripping Springs, Texas, near Austin, Waterloo Gin was launched in 2009, named after Austin’s original name – Waterloo – before the city was rechristened in the 1830s for Texas pioneer Stephen F. Austin.

Waterloo is known for its exceptional quality, craftsmanship, and unique flavor profile that blends fruits and botanicals that perfectly capture the Texas Hill Country.

The brand’s flagship Waterloo No. 9 Gin (94 proof) is crafted in the New American style, distilled with nine local botanicals including lavender, grapefruit, and pecan. The other expression in the Waterloo portfolio, Waterloo Antique Gin (also 94 proof), spends two years in first-use medium char American white oak barrels, matured under the hot Texas sun to develop rich wood flavors that complement the herbal notes of the base Waterloo No. 9. Both Waterloo Gins are naturally 100% gluten, carb, and additive free.

“Waterloo is an extraordinarily high-quality, innovative and world-class spirit, a gin I’m certain that people will enjoy,” says DeJoria, who founded Patrón Tequila in 1989 and built it into a $5.1 billion business when it was sold to Bacardi in 2018.

“I’m very honored for the opportunity to help grow this incredible brand, and share Waterloo Gin with more bartenders, retailers, and consumers all across the country.”

The company will be led by CEO Justin Meigs, who was previously an original member of the Empress Gin executive team that launched and grew the brand to over 260,000 annual case sales in 5 years, prior to the company’s exit in 2022.

“I’m incredibly excited about this new chapter for the Waterloo brand, now in the capable hands of John Paul DeJoria and his talented team of spirits industry veterans,” says Daniel Barnes, the founder of Waterloo at Treaty Oak. “Their deep industry experience and passion for cultivating and growing brands gives me great confidence that Waterloo will continue to flourish and reach new consumers everywhere.”

Though the recipe, production process, and brand name for Waterloo Gin will not change, the brand packaging and imagery will undergo a comprehensive refresh, with expanded national distribution, early next year.

Currently, Waterloo is available through Republic National Distributing Company (RNDC) in Texas and Breakthru Beverage in Florida.

Additionally, customers in other states can purchase Waterloo online at www.waterloogin.com/shop-gin.

DC Seizes Tonight: Larceny Kentucky Straight Bourbon Whiskey

Larceny Kentucky Straight Bourbon Whiskey Launches “Seize Tonight”

Larceny Kentucky Straight Bourbon Whiskey released an engaging new commercial to support the recently launched “Seize Tonight” which encourages fans of Larceny to unleash their carefree spirit and get into some “good mischief”.

The brand will also extend its reach with Community Ambassadors who embody this same spirit in the gaming, music and food scenes to create compelling content which highlights the craftsmanship behind Larceny Bourbon and their respective passions.

Larceny Kentucky Straight Bourbon Whiskey Launches "Seize Tonight"

Larceny Kentucky Straight Bourbon Whiskey Launches “Seize Tonight” Screenshot

The “Seize Tonight” campaign is centered around the idea that the most memorable moments happen when you let curiosity get the best of you and take a little risk – much like John E. Fitzgerald himself.

On the heels of its successful premium packaging redesign, the brand will debut an engaging new ad on premium streaming platforms directed by award-winning commercial film director André Betz.

The spot shows how Larceny can be the catalyst for turning an ordinary evening into a memorable one.

The hero seizes the opportunity to liven his friends’ night out by playing the piano after seeing a compelling vision of a keyhole ignite on the instrument. The crowd is surprised to hear the piano play, partly because the hero is so good, but also because the piano is clearly off limits. The spot reaches a pivotal moment when the stern bartender walks over to tell off the hero, only to reveal that she’s there to pour him a glass of Larceny in appreciation of his spontaneity.

Both the 30-second video, as well as 15-second version, will be streamed on Connected TV and Online Video.

The “Seize Tonight” campaign’s manifesto will be brought to life by expanding the brand’s reach and appeal beyond the traditional bourbon drinker through influential Community Ambassadors in the gaming, music and food scenes.

LP Giobbi is a celebrated DJ, producer, pianist, and activist, known for her innovative sound and impactful contributions to music and advocacy.

BlackKrystel is a dominant force in in the world of gaming and has made her mark as an efficacious voice for carefree, authentic fun.

Fabrizio Villalpando is a no-holds-barred home cook whose bold attitude towards entertaining through food has left a mark in the culinary scene.

Justin Sajda is a self-described “average guy who makes above average cocktails” whose creative concoctions elevate the spirits he serves behind the bar and on social media where he can be found @thirstywhale_.

Unlike many other bourbons, Larceny is made with wheat instead of the traditional rye, using a mashbill of 68% corn, 20% wheat and 12% malted barley. The use of 20% wheat as the secondary flavor grain is 25% more than the leading competitor, resulting in exceptional smoothness. Larceny Small Batch is available nationwide at a SRP of $27.99 and the new, premium packaging is now shipping. Individual batches of Larceny Barrel Proof are released nationally on an allocated basis three times annually at a SRP of $64.99 and will be bottled in the new packaging starting this fall.

Fans of Larceny are encouraged to enjoy it straight, on the rocks or in the classic Paper Plane cocktail.

ABOUT LARCENY BOURBON

The story of Larceny begins with John E. Fitzgerald, a bonded U.S. Treasury agent with a penchant for thievery of the best Bourbon.

Using his keys to let himself into rickhouses at night, the “Fitzgerald Barrels”, as they came to be known, became one of America’s most beloved whiskeys after Prohibition with the launch of Old Fitzgerald.

Today, the John E. Fitzgerald story continues through Larceny, an incredibly smooth and exceptional small batch Wheated Bourbon. First brought to market in 2012, Larceny is one of the most successful new-to-the-world Bourbons in the past decade.

Produced by Heaven Hill Distillery, the brand offers Larceny Small Batch and Larceny Barrel Proof Kentucky Straight Bourbon Whiskey. Since its inception, Larceny has been an award-winning, best in class Bourbon receiving accolades such as Double Gold at the 2024 San Francisco World Spirits Competition and Whisky Advocate Whisky of the Year in 2020. F

or more information, please visit www.larcenybourbon.com.

Heaven Hill reminds you to “Think Wisely.  Drink Wisely.”

One comment on “Sofitel Saigon Plaza Celebrates Its 25th Anniversary, commemorating a quarter century of Joie de Vivre in Vietnam

  1. jeanette m. Lucas says:

    We were in Vietnam 3 years ago. Their food scene is amazing!

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