Yo DC! Following your Heart and Need Media Attention? Reach to Publicity For Good, CEO Heather Holmes explains
Publicity for Good is a millennial run communications firm that provides high-level disruptive, publicity and social media services for wide array of purpose driven clients in the food, beverage and beauty industry.
In 2016 by Heather Holmes former miss Ohio international celebrated publicist and Forbes 30 under 30 nominee publicity for good has built a reputation as the countries number one PR agency for CPG brands that have social causes built into their DNA.
Publicity For Food CEO Heather Holmes
Today’s conversation with Heather Homes from PublicityForGood.com has been edited for length and clarity. For the full, un-edited conversation, visit our YouTube channel here.
Joe Winger:
Heather Holmes from PublicityForGood.com. I’m a big fan because you’ve helped us facilitate a lot of previous conversations about food and drink and nutrition and all the things we like talking about.
What’s the most important thing that you want to share with the audience today?
Heather Holmes:
I really want to take away the unknown or worry about getting in the media. I want to make it more accessible to amazing brands and people.
So I definitely want to share tactical advice that if someone is reading this, they have a good story in business, they have the confidence that their story is good enough and they could absolutely make an impact and grow their business by getting in the media.
Joe Winger:
Starting with the basics, let’s pretend I have a company, I think I want public attention. I want to reach out to someone like you.
So what should I be thinking about? What do I present to you as a step one?
Heather Holmes:
Step one is really the intentionality of why you want to get in the media. What’s your goal? Are you wanting to reach more people? Are you wanting to get your story out there?
Are you wanting more sales and more people to buy your product?
You really need to know. Where you’re going first, and if you don’t know where you’re going, or you don’t have a vision, then it’s really hard to help you.
But if you have clarity there, then we can really pull back and help you identify your story, how you’re different, your why, and why your product and or company, would be really great to be in the media.
The PublicityForGood Team
FlavRReport.com on YouTube
Joe Winger:
Now, looking at the grand scheme of the campaign, what kind of a campaign should we be looking for: expectations, results?
Heather Holmes:
After we know our outcome that we’re wanting to get more sales, more backlinks, or name in the media, then what I like to do first is work with every entrepreneur, and even if you have a product, to really reflect in “why your story matters”
Why does your product matter?
If you’ve never been in the media before, I take people for an exercise where I have them draw on a piece of paper, them as a baby, to where they are now.
I have them write the key pivotal moments that have happened in their life that have made them start that company, because those little components are absolutely a part of your story.
I’ve been in the media 700 plus times: Inside Edition, Fox News, The New York Coast, incredible media, but it hasn’t always been about being a publicist, right?
Yes. I’m the founder of Publicity For Good, but a lot of that has been my story or building a seven figure company from an airstream.
Now I have almost two under two with a third on the way.
So you need to have your key pivotal moments because those are things you can talk about in the media.
Then we need to look at what’s going on in the news and how we bridge the gap between your product. Relevancy.
Joe Winger:
People may not know you are a former Miss Ohio International. Can you tell us a lesson you learned from being a former Miss Ohio International that you’re using in today’s work?
Heather Holmes:
It’s really all about your platform and reaching new audiences.
When I was building my company I decided I wanted to get into pageants. I wanted to meet a community of like minded people that wanted to make a difference in the world.
It was a way for me to have a platform because at the time I was talking about why you absolutely can build a profitable business. But also make a difference in your community and make a difference amongst your team. And really just build an incredible legacy.
So that was why I did the pageants.
I did a bunch of publicity and again, it made me relevant and timely because that was what got me in the media because I was Miss Ohio and I was only Miss Ohio International for a period of time.
So it gave me that relevancy. So you have to be relevant.
You have to bridge the gap between what’s happening in the news, or we often use Awareness Days, National Nutrition Month, National Social Media Day, and you have to position your product or yourself as the solution.
[For example], we were talking about an incredible juice brand, but most pitches I see are very promotional, right? It needs to be how you or your product simplifies people’s lives. How are you adding value? Or you don’t have a product you need to inspire people.
Joe Winger:
You’re growing a 7- figure business. What’s it like growing a huge business while you’re taking care of your kids and for a while you were living out of your Airstream
Heather Holmes:
We lived out of a 23 foot airstream for 3 1/2 years. I went from dating to engaged, to married to [my first child] Rose, who’s almost two, who lived in our airstream with us.
The year the pandemic [hit] was our first million dollar year.
I think a lot of the reason why it was that year is because when March hit, everyone was so scared that we lost about 40% of our business, number one.
Number two, we had to hustle and grit to make it. There was no choice of failing. All the distractions were gone.
When you’re in an Airstream, all you have is your laptop, but we had no external distractions, and then everything else was closed.
So the only focus we could do was our business and we had to scale out of necessity because we didn’t want to lose what we had put so much time in.
Fast forward, we now have 22 acres where we live and we have two under two, we have one on the way, we’re a full time team of 40, and it’s not easy.
I say transparently, it’s a hot mess. There are so many miracles that happen every day, but life is one, right? I can’t turn off my founder hat and publicist hat and then “Oh, I’m a mom”. It’s all one.
So yes, I might have Rose [my daughter] on a call with me from time to time, but I’ve learned that the more you step in and embrace your life, who you are and the realness, sometimes people opt out and that’s okay.
And this is my legacy.
I like these missions that we’re doing good work to us is way more than a business. We want to grow your brand and mission and we take it so seriously.
So it’s not perfect. It’s not perfectly scheduled. I’m a full time mom, all the time on the weekends when the kids are sleeping, we’re working.
We know where we want to go, and these clients and ambitions that we’re aligned with and supporting are helping people with their health.
Joe Winger:
What an incredible story to share.
Heather Holmes: I have so much to share. Like I was adopted when I was a week old to having two under two and another one on the way and building a business and building a homestead.
It’s so crazy. Austin, who’s my husband, the first week we were dating, we’re all about intentionality. I have the journal and we mapped everything out.
This year, we were going to get engaged then married. Austin and I,l we will have been together almost five years.
We’ve had a kid every year. Rose will be two in June.
We want to build a business. We want to impact our clients, brands, and scale their business. We want our team to get better and flourish in their personal lives too.
This is our mission and I’ve seen so many miracles happen from getting in the media on a personal level.
I was talking to [a business owner client] and her business grew by 40% from getting in the media.
One of my favorite cookie brands, a mom had an incredible heart story. She went on our local news and she brought in $12,000 worth of sales, just the local people wanting to support her.
On the flip side, when people Google my name, it’s like my social currency, there’s all these articles. So I have so much peace in that. Our kids will see the good work we’re doing.
Joe Winger:
You’re talking to an audience of foodies. What is your favorite meal?
Heather Holmes:
We just had Indian food last night that my husband made and it was so good.
We used to live in San Diego and I think San Diego has the best food. It’s all fresh. We’ve traveled a lot. We’ve been to Bali, their food is pretty incredible too. Where we live [now] we’re right outside of Asheville and Charlotte. So they have some good restaurants, but like I’m not in the phase right now where I’m the foodie like I used to be.
[At our house] we have chickens and we have fresh eggs. So I’m obsessed with fresh eggs every morning. You’re living a good life when you can go get your eggs and have them at home with some goat cheese.
And honestly, I love Livermuth. Crazy. So I’d say some Livermuth fried in a cast iron with some eggs and goat cheese. It’s the simple things that I really do love.
Joe Winger:
Heather Holmes with Publicity for Good. As we wrap up, whether it’s a potential client, a potential vendor, someone wanting your help with publicity, what are the best ways to find, follow you, websites, social media, etc?
Heather Holmes:
You can go to PublicityForGood.com You can find me on social media as well.
https://www.linkedin.com/in/heatherdesantis
https://www.instagram.com/heatherdesantis
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DC’s Apéro, Napa’s Be Bubbly, NYC’s Coqodaq: Top 10 Bars and Restaurants for Champagne from Bureau du Champagne
Napa’s Be Bubbly, NYC’s Coqodaq, DC’s Apéro: Top 10 Bars and Restaurants for Champagne from Bureau du Champagne
From Napa to DC to Manhattan and just 7 other sparkling stops!
Bureau du Champagne, USA today announced its annual list of the Top 10 Bars and Restaurants where Champagne plays a starring role. The list, now in its third year, recognizes establishments that elevate and celebrate the uniqueness of the sparkling wine that comes only from Champagne, France.
Released in advance of Champagne Day 2024, the list showcases Champagne standouts in every U.S. region. It recognizes restaurants and bars that take special care to offer Champagnes from a wide variety of producers, list them properly on their menus, and serve them with élan.
“We received nominations for spectacular bars and restaurants across the country, and selected from them a list of destinations that embody the spirit of Champagne,”
Lori Russo
Director,
the Bureau du Champagne, USA.
“While these restaurants and bars differ in style, spanning the spectrum from fine dining to fried chicken, they all have one thing in common: they understand what makes Champagne special. For that, we couldn’t be prouder to raise a glass to them on Champagne Day and the rest of the year.”
The full list of this year’s featured bars and restaurants can be found below in alphabetical order:
- Apéro, Washington, DC: Apéro’s list of more than 700 wines places special emphasis on Champagne. The intimate setting in DC’s popular Georgetown neighborhood is an ideal spot to explore an extensive list of Champagnes smartly organized by style.
- Be Bubbly, Napa, Calif.: In the heart of California wine country, Be Bubbly takes care to showcase Champagne with a menu that includes a map of the region’s five wine-producing districts and a philosophy of Champagne as a celebration of life.
- Boiler Room, Omaha: The wine list at this terroir-focused restaurant, originally conceived by a Master Sommelier, offers a broad range of Champagnes at varying price points so everyone can join in the celebration.
- Charleston, Baltimore: The wine program at Charleston emphasizes the special relationship between wine and food. The Champagne list, which spans three pages of its menu, explains the magic of Champagne along with a diversity of tasting profiles.
- Coqodaq, New York: Proving the versatility of Champagne, Coqodaq pairs the sparkling wine with both caviar and its signature bucket of Korean fried chicken.
- Coupes, Dallas: Coupes bills itself as a bar for Champagne. True to its name, its vast menu of Champagnes explains that “Champagne is a sparkling wine, but not all sparkling wines are Champagne.”
- Fizz Champagne & Bubbles Bar, Sacramento, Calif.: Fizz believes in celebrating everyday triumphs with Champagne. Its menus and events elevate Champagne from France and distinguish it from other sparkling wines.
- La Vie, Waikiki, Hawaii: La Vie’s emphasizes farm-to-table dining with French flair, so its large selection of vintage and non-vintage Champagnes creates the perfect complement, and the view is special, too.
- Pops for Champagne, Chicago: Known for its special events, tastings, Champagne education and a vast list of Champagnes of every style, Pops has been dazzling Chicago with Champagne since 1982.
- Sexy Fish, Miami: The extraordinary interior of this Brickell restaurant is matched only by its extensive list of Champagnes both accessible and rare.
For more information on Champagne Day or to find an event near you, visit champagneday.champagne.fr. More events will be added in the near future, so check back often.
Bureau du Champagne, USA, is the official U.S. representative of the Comité Interprofessionnel du Vin de Champagne (CIVC), a trade association representing the houses and winegrowers of Champagne, France. The Bureau works to advance the CIVC’s mission of defending the interests of the Champagne appellation worldwide through education and advocacy. For more information, visit us online at www.champagne.us.
DC to TX for Gin: Self-made Billionaire John Paul DeJoria acquires Waterloo Gin
Self-made Billionaire John Paul DeJoria acquires Waterloo Gin
Passionate entrepreneur and philanthropist John Paul DeJoria, the self-made billionaire founder of Patrón Tequila and Paul Mitchell hair care, has announced the purchase of Waterloo Gin, the first gin brand distilled in Texas.
Developed by Treaty Oak Distilling in Dripping Springs, Texas, near Austin, Waterloo Gin was launched in 2009, named after Austin’s original name – Waterloo – before the city was rechristened in the 1830s for Texas pioneer Stephen F. Austin.
Waterloo is known for its exceptional quality, craftsmanship, and unique flavor profile that blends fruits and botanicals that perfectly capture the Texas Hill Country.
The brand’s flagship Waterloo No. 9 Gin (94 proof) is crafted in the New American style, distilled with nine local botanicals including lavender, grapefruit, and pecan. The other expression in the Waterloo portfolio, Waterloo Antique Gin (also 94 proof), spends two years in first-use medium char American white oak barrels, matured under the hot Texas sun to develop rich wood flavors that complement the herbal notes of the base Waterloo No. 9. Both Waterloo Gins are naturally 100% gluten, carb, and additive free.
“Waterloo is an extraordinarily high-quality, innovative and world-class spirit, a gin I’m certain that people will enjoy,” says DeJoria, who founded Patrón Tequila in 1989 and built it into a $5.1 billion business when it was sold to Bacardi in 2018.
“I’m very honored for the opportunity to help grow this incredible brand, and share Waterloo Gin with more bartenders, retailers, and consumers all across the country.”
The company will be led by CEO Justin Meigs, who was previously an original member of the Empress Gin executive team that launched and grew the brand to over 260,000 annual case sales in 5 years, prior to the company’s exit in 2022.
“I’m incredibly excited about this new chapter for the Waterloo brand, now in the capable hands of John Paul DeJoria and his talented team of spirits industry veterans,” says Daniel Barnes, the founder of Waterloo at Treaty Oak. “Their deep industry experience and passion for cultivating and growing brands gives me great confidence that Waterloo will continue to flourish and reach new consumers everywhere.”
Though the recipe, production process, and brand name for Waterloo Gin will not change, the brand packaging and imagery will undergo a comprehensive refresh, with expanded national distribution, early next year.
Currently, Waterloo is available through Republic National Distributing Company (RNDC) in Texas and Breakthru Beverage in Florida.
Additionally, customers in other states can purchase Waterloo online at www.waterloogin.com/shop-gin.
DC Seizes Tonight: Larceny Kentucky Straight Bourbon Whiskey
Larceny Kentucky Straight Bourbon Whiskey Launches “Seize Tonight”
Larceny Kentucky Straight Bourbon Whiskey released an engaging new commercial to support the recently launched “Seize Tonight” which encourages fans of Larceny to unleash their carefree spirit and get into some “good mischief”.
The brand will also extend its reach with Community Ambassadors who embody this same spirit in the gaming, music and food scenes to create compelling content which highlights the craftsmanship behind Larceny Bourbon and their respective passions.
Larceny Kentucky Straight Bourbon Whiskey Launches “Seize Tonight” Screenshot
The “Seize Tonight” campaign is centered around the idea that the most memorable moments happen when you let curiosity get the best of you and take a little risk – much like John E. Fitzgerald himself.
On the heels of its successful premium packaging redesign, the brand will debut an engaging new ad on premium streaming platforms directed by award-winning commercial film director André Betz.
The spot shows how Larceny can be the catalyst for turning an ordinary evening into a memorable one.
The hero seizes the opportunity to liven his friends’ night out by playing the piano after seeing a compelling vision of a keyhole ignite on the instrument. The crowd is surprised to hear the piano play, partly because the hero is so good, but also because the piano is clearly off limits. The spot reaches a pivotal moment when the stern bartender walks over to tell off the hero, only to reveal that she’s there to pour him a glass of Larceny in appreciation of his spontaneity.
Both the 30-second video, as well as 15-second version, will be streamed on Connected TV and Online Video.
The “Seize Tonight” campaign’s manifesto will be brought to life by expanding the brand’s reach and appeal beyond the traditional bourbon drinker through influential Community Ambassadors in the gaming, music and food scenes.
LP Giobbi is a celebrated DJ, producer, pianist, and activist, known for her innovative sound and impactful contributions to music and advocacy.
BlackKrystel is a dominant force in in the world of gaming and has made her mark as an efficacious voice for carefree, authentic fun.
Fabrizio Villalpando is a no-holds-barred home cook whose bold attitude towards entertaining through food has left a mark in the culinary scene.
Justin Sajda is a self-described “average guy who makes above average cocktails” whose creative concoctions elevate the spirits he serves behind the bar and on social media where he can be found @thirstywhale_.
Unlike many other bourbons, Larceny is made with wheat instead of the traditional rye, using a mashbill of 68% corn, 20% wheat and 12% malted barley. The use of 20% wheat as the secondary flavor grain is 25% more than the leading competitor, resulting in exceptional smoothness. Larceny Small Batch is available nationwide at a SRP of $27.99 and the new, premium packaging is now shipping. Individual batches of Larceny Barrel Proof are released nationally on an allocated basis three times annually at a SRP of $64.99 and will be bottled in the new packaging starting this fall.
Fans of Larceny are encouraged to enjoy it straight, on the rocks or in the classic Paper Plane cocktail.
ABOUT LARCENY BOURBON
The story of Larceny begins with John E. Fitzgerald, a bonded U.S. Treasury agent with a penchant for thievery of the best Bourbon.
Using his keys to let himself into rickhouses at night, the “Fitzgerald Barrels”, as they came to be known, became one of America’s most beloved whiskeys after Prohibition with the launch of Old Fitzgerald.
Today, the John E. Fitzgerald story continues through Larceny, an incredibly smooth and exceptional small batch Wheated Bourbon. First brought to market in 2012, Larceny is one of the most successful new-to-the-world Bourbons in the past decade.
Produced by Heaven Hill Distillery, the brand offers Larceny Small Batch and Larceny Barrel Proof Kentucky Straight Bourbon Whiskey. Since its inception, Larceny has been an award-winning, best in class Bourbon receiving accolades such as Double Gold at the 2024 San Francisco World Spirits Competition and Whisky Advocate Whisky of the Year in 2020. F
or more information, please visit www.larcenybourbon.com.
Heaven Hill reminds you to “Think Wisely. Drink Wisely.”
-
Washington DC: This Old World Charm Creates Your Perfect Thanksgiving
Donnachiara Winery’s Ilaria Petitto brings Thanksgiving ideas early to DC crowd.
Donnachiara Winery’s Ilaria Petitto
Hosted by the always amazing certified Italian Wine Ambassador with a Diploma in Wines & Spirits, Susannah Gold, we tasted through 6 wines (4 white, 2 red) paired with 4 courses aiming for a Thanksgiving to remember.
The secondo was very Thanksgiving – influenced (and spoiler alert: the wine that Donnachiara chose was absolutely perfect.)
Italian Wine Expert Susannah Gold
The special secret to Donnachiara Winery’s roster in my humble opinion is incredible Old World quality with truly remarkable present day pricing.
Donnachiara Winery is Old World with Modern Twist
Before we ate, Ilaria introduced her family’s history and explained how the new generation (her generation) is leading the Montefalcione wine revolution, with her mother’s blessing.
Donnachiara Winery’s Ilaria Petitto
In the same spirit, Ilaria proudly announced that she is now the Vice President of the Conosrzio di Tutela dei Vini dell’Irpinia.
Ilaria continued, sharing their winery is located in Montefalcione, in the Irpinia area near Avellino. While the vineyards have been in the family for over 150 years, the modern winery was completed in 2005. Ilaria’s mother, Chiara Petitto, is a vocal supporter of her work in the winery.
Tell Me More About Donnachiara Winery
The Donnachiara Winery on the hills of Montefalcione
The Donnachiara Winery stands high on the hills of Montefalcione.
Montefalcione is nestled in the Central West of Italy, near Montevergine and Chiusano – just over two hours south of Rome and about an hour East of Naples.
The Donnachiara Winery on the hills of Montefalcione
The winery’s philosophy is to preserve the traditional grape varieties of the local territory and keep the typical character of the wines from being lost to standardization, like many of the wines on the market today.
Our Early Thanksgiving Feast Starts
Antipasti
Crudo di Spigola marinato al lime ed erbe su crostino
Mini Mozzarelle in Carrozza Con Salsetta D’ Acciughe di Cetara
Palle di riso piselli, parmigiano e sughetto di vitello
Fiano de Avellino docg 2021 is the perfect start. A golden shimmer in the glass. The nose matches with a striking aroma of cream, a hint of bread crust and french vanilla. The mouth is full bodied, bright and creamy. A light touch, which would pair well with grilled salmon.
Empatia Fiano de Avellino BIO 2021 continues to tease and tickle your senses. Straw yellow in the glass with a chalky, limestone bouquet. A lighter mouthfeel with a soft, tart note. Would pair deliciously with seafood, mussels, lobster.
Fiano de Avellino docg 2021, Empatia Fiano de Avellino BIO 2021
Primo
Cavatelli di grano antico “Senatore Capelli”
Cavatelli di grano antico “Senatore Capelli”
Con fagioli Spollichini e cozze
Greco di Tufo docg 2021 is pale yellow in the glass. A beautiful bouquet of peach, pineapple, and apricot. The mouth is fresh and soft, and lingers on and on. Pairs well with light seafood and pasta with truffles.
Aletheia Greco di Tufo docg Riserva 2020 is quite incredible. Pale yellow in the glass. A complex nose of peach, pineapple and the faintest hint of cedar. The strikingly fresh, bolder taste and slightly heavier mouthfeel would pair well with seafood, pasta with mushrooms, and blue cheeses.
Greco di Tufo docg 2021, Aletheia Greco di Tufo docg Riserva 2020
Secondo
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
con friarielli saltati in Padella
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
Aglianico Irpinia doc 2020 has a gorgeous violet shimmer in the glass. The nose is blueberry with a hint of herb. Medium mouthfeel with mineral and herbal hints. Would pair well with turkey and rabbit.
Taurasi docg 2018 is an all-star for this meal. Ruby red in the glass. Burnt cherry, with plums and toast on the nose. Mouth is a velvety, gush of jam with black currant. Would pair well with gamey and braised meats.
If you’re serving cranberry as a side dish, this Taurasi bottle elevates the taste. It’s a winner.
Aglianico Irpinia doc 2020, Taurasi docg 2018
Dolce
La Pastiera Napoletana
Caffe
Biscotti
La Pastiera Napoletana
While each of the wines tasted at lunch were enjoyable, there were two that are perfect for your Thanksgiving pairings.
If you ordered both for your Thanksgiving, poured Alethia Greco di Tufo docg Riserva 2020 as your guests are arriving and offered Taurasi docg 2018 as you served your main course, magic would happen!
The wines are available at Total Wine throughout the country and at selected stores and restaurants around the East Coast.Donnachiara Winery’s website is Donnachiara.comHosted by the always amazing certified Italian Wine Ambassador with a Diploma in Wines & Spirits, Susannah Gold, we tasted through 6 wines (4 white, 2 red) paired with 4 courses aiming for a Thanksgiving to remember.
Wine Expert Susannah Gold
The secondo was very Thanksgiving – influenced (and spoiler alert: the wine that Donnachiara chose was absolutely perfect.)
The special secret to Donnachiara Winery’s roster in my humble opinion is incredible Old World quality with truly remarkable present day pricing.
Donnachiara Winery is Old World with Modern Twist
Before we ate, Ilaria introduced her family’s history and explained how the new generation (her generation) is leading the Montefalcione wine revolution, with her mother’s blessing.
Donnachiara Winery’s Ilaria Petitto
In the same spirit, Ilaria proudly announced that she is now the Vice President of the Conosrzio di Tutela dei Vini dell’Irpinia.
Ilaria continued, sharing their winery is located in Montefalcione, in the Irpinia area near Avellino. While the vineyards have been in the family for over 150 years, the modern winery was completed in 2005. Ilaria’s mother, Chiara Petitto, is a vocal supporter of her work in the winery.
Tell Me More About Donnachiara Winery
The Donnachiara Winery on the hills of Montefalcione
The Donnachiara Winery stands high on the hills of Montefalcione.
Montefalcione is nestled in the Central West of Italy, near Montevergine and Chiusano – just over two hours south of Rome and about an hour East of Naples.
The Donnachiara Winery on the hills of Montefalcione
The winery’s philosophy is to preserve the traditional grape varieties of the local territory and keep the typical character of the wines from being lost to standardization, like many of the wines on the market today.
Our Early Thanksgiving Feast Starts
Antipasti
Crudo di Spigola marinato al lime ed erbe su crostino
Mini Mozzarelle in Carrozza Con Salsetta D’ Acciughe di Cetara
Palle di riso piselli, parmigiano e sughetto di vitello
Fiano de Avellino docg 2021 is the perfect start. A golden shimmer in the glass. The nose matches with a striking aroma of cream, a hint of bread crust and french vanilla. The mouth is full bodied, bright and creamy. A light touch, which would pair well with grilled salmon.
Empatia Fiano de Avellino BIO 2021 continues to tease and tickle your senses. Straw yellow in the glass with a chalky, limestone bouquet. A lighter mouthfeel with a soft, tart note. Would pair deliciously with seafood, mussels, lobster.
Fiano de Avellino docg 2021, Empatia Fiano de Avellino BIO 2021
Primo
Cavatelli di grano antico “Senatore Capelli”
Cavatelli di grano antico “Senatore Capelli”
Con fagioli Spollichini e cozze
Greco di Tufo docg 2021 is pale yellow in the glass. A beautiful bouquet of peach, pineapple, and apricot. The mouth is fresh and soft, and lingers on and on. Pairs well with light seafood and pasta with truffles.
Aletheia Greco di Tufo docg Riserva 2020 is quite incredible. Pale yellow in the glass. A complex nose of peach, pineapple and the faintest hint of cedar. The strikingly fresh, bolder taste and slightly heavier mouthfeel would pair well with seafood, pasta with mushrooms, and blue cheeses.
Greco di Tufo docg 2021, Aletheia Greco di Tufo docg Riserva 2020
Secondo
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
con friarielli saltati in Padella
Tacchino del “Ringraziamento” ripieno di Castagne e Salsiccia
Aglianico Irpinia doc 2020 has a gorgeous violet shimmer in the glass. The nose is blueberry with a hint of herb. Medium mouthfeel with mineral and herbal hints. Would pair well with turkey and rabbit.
Taurasi docg 2018 is an all-star for this meal. Ruby red in the glass. Burnt cherry, with plums and toast on the nose. Mouth is a velvety, gush of jam with black currant. Would pair well with gamey and braised meats.
If you’re serving cranberry as a side dish, this Taurasi bottle elevates the taste. It’s a winner.
Aglianico Irpinia doc 2020, Taurasi docg 2018
Dolce
La Pastiera Napoletana
Caffe
Biscotti
La Pastiera Napoletana
While each of the wines tasted at lunch were enjoyable, there were two that are perfect for your Thanksgiving pairings.
If you ordered both for your Thanksgiving, poured Alethia Greco di Tufo docg Riserva 2020 as your guests are arriving and offered Taurasi docg 2018 as you served your main course, magic would happen!
The wines are available at Total Wine throughout the country and at selected stores and restaurants around the East Coast.Donnachiara Winery’s website is Donnachiara.com -
DC Foodies: Manhattan’s La Grande Boucherie Chef Maxime Kien Reveals the ‘Simple Secret’ to a Great Dish
Manhattan’s La Grande Boucherie Chef Maxime Kien Reveals the ‘Simple Secret’ to a Great Dish
Chef Maxime Kien is the new Executive Chef of NYC’s The Group, responsible for La Grande Boucherie, Boucherie Union Square, Boucherie West Village, Petite Boucherie and more. And by the end of 2023, they’re launching even more restaurants.
But today’s conversation is about bringing the most flavor out of a plate’s ingredients
Chef Maxime Kien explains:
To me, the simpler the food on the plate, the harder it is to make. The food we see in some restaurants right now is over-complicated.
Too many ingredients, too much mixing of flavors and sauce and garnishes. [Instead,] try to stay true to what you’re trying to achieve.
Executive Chef Maxime Kien
Let’s say you’re doing a scallop. Cook the scallop properly, season it properly, don’t try to hide the flavor of the scallop with something which is gonna be overpowering and then you’re gonna be left eating something and not being able to recognize what you have in front of you.
Not looking at it and saying, ”What is that?”
Everybody thinks cooking fish is easy. No, it’s actually really technical because the second you over-cook it, the fish is worse.
The key is being able to take something nice, season it properly, cook it properly and make it the star of the dish, with something that is going to complement it.
A nice sauce is as simple as that. That’s what we are trying to achieve here, not try to be too complicated.
La Grande Boucherie is the number one booked restaurant in New York City. I think we’re in the top five in the USA as far as the volume that we do.
There are some items, like I will not put a tomato salad on the menu in December, even if we can find them. I want to make sure that I follow the seasons and follow nature. So tomatoes will come for summer.
In spring, you’re gonna have spring pie and try to stay true to the roots and try to stay true to seasonal things.
I wouldn’t put whole vegetable bread in the midst of summer because that’s something that you serve as food with venison in fall and winter. Mushroom season is mushroom season. Don’t try to do things ’out of season’ because the product is not gonna be the best. So if the product is not good, I don’t want to serve it. I’d rather not put something on the menu rather than put something on the menu that’s not gonna be to our standard. I don’t wanna do that.
Tell us about the next steps of NYC’s The Group launching several restaurants throughout the United States
The company [The Group NYC] started about 11 years ago with the vision of Emil Stefkov, the owner. He opened the first restaurant and the company grew pretty quickly after that.
The company almost quadrupled its size within a few years. Then because of Covid, everything was touch and go. But now we have a few projects coming up. We have Miami, Washington DC and Chicago. We’re gonna add another eight restaurants to the portfolio. We’re gonna double the size of the company within a short amount of time.
Well, there’s a lot of moving parts between developing the kitchen and having a look at the plans — we need to do this, this is where the pantry needs to be here. You know, and they’re talking about many developments and research and the staffing. There’s so many components. It’s not only like ‘We’re gonna open the restaurant.’ There is so much work behind that. You’re looking at the location. You have to think back to seasonal and local [ingredients and menu].
It’s all different food scenes. Even if you have core items from the menu, because they’re your identity, you have to look at every single location as an almost separate entity and be able to say, ‘This dish might not work over there, but it’s gonna work right here.’ So develop all of that and being thoughtful about everything.
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Bourbon Podcast announces 2023 Whiskey of the Year
Bourbon Podcast announces 2023 Whiskey of the Year
“Big, bold, packed with flavor” – Bourbon Podcast announces 2023 Whiskey of the Year
After sampling over 100 whiskeys in 2023, Bourbon Podcast announced its 2023 Whiskey of the Year: Garrison Brothers Cowboy Bourbon®.
The highly anticipated 2023 release of Garrison Brothers Cowboy Bourbon® was limited to 9,600 bottles coming in at 140.9 proof.
Cowboy Bourbon® is bottled at cask strength, uncut and unfiltered, providing a unique flavor that is distinctly Garrison Brothers and unapologetically Texas.
“The 2023 release of Cowboy Bourbon® really stood out to us,”
Joe Nassif
co-host of Bourbon Podcast
“It is a big, bold, hazmat bourbon that is packed with flavor. It tastes like a dessert in a glass, with notes of brown sugar, chocolate, raisins, and cinnamon.”
Each barrel of Cowboy Bourbon® was hand-selected by Master Distiller Donnis Todd and stashed away in Garrison Brothers’ barrel barns for at least six years.
The process and high heat in Texas allows the bourbon to soak in even more flavor and texture, resulting in an incredible product. “Cowboy 2013, the first Cowboy ever released, put Garrison Brothers and Texas on the bourbon map,” said Donnis Todd, Master Distiller, Garrison Brothers Distillery. “It’s an honor a decade after the first release having the 2023 Cowboy named as the 2023 Whiskey of the Year,” Todd said.
Founded in 2005, Garrison Brothers Distillery is located in Hye, Texas. In 2006, the distillery was granted the first stiller’s permit for bourbon outside of Kentucky and Tennessee, which makes it the oldest legal bourbon distillery in Texas.
In addition to 2023 Whiskey of the Year, Bourbon Podcast announced the following 2023 Honorable Mention Whiskeys:
2XO Gem of Kentucky, 108 Proof, MSRP $199
Old Forester The President’s Choice, Barrel #30, 117 Proof, MSRP $189
Russell Reserve 13, Batch 4, 114.8 Proof, MSRP $150
Old Fitzgerald Bottled-in-Bond 10 year (Spring 2023), 100 Proof, MSRP $140
Angel’s Envy Cask Strength Rye, 114.4 Proof, MSRP $270
Elijah Craig Barrel Strength (C923), 133 Proof, MSRP $70
Elijah Craig Barrel Strength (B523), 124.2 Proof, MSRP $70
Garrison Brothers Balmorhea, 115 Proof, MSRP $180
Michter’s 10 Year Single Barrel Bourbon, Barrel #23G2651, 94.4 Proof, $185 MSRP
George T. Stagg, 135 Proof, MSRP: $125Bourbon Podcast is the premier podcast for whiskey enthusiasts, consistently ranking in the Top 10 of Apple Podcasts in the United States in the hobbies category. Bourbon Podcast has thousands of weekly subscribers made up of whiskey enthusiasts and industry insiders. With over 60,000 followers on social media, Bourbon Podcast has distinguished itself as one of the top sources for news and reviews of whiskey in the United States.
For more information: www.bourbonpodcast.com
Instagram: @bourbonpodcast
Facebook: facebook.com/bourbonpodcast
